:

- Lead Generation &
- Campaigns: Plan and execute digital marketing campaigns to generate leads and drive audience acquisition for workshops, conferences, and training programs. Monitor campaign performance and prepare regular reports.
- Design &
- Content Creation: Create engaging digital content, including social media posts, creatives, emailers, and promotional materials, to support marketing campaigns and increase audience engagement.
- Social Media Management: Manage and maintain the organization’s presence across LinkedIn, Instagram, X, and Facebook. Monitor engagement and develop relevant content ideas.
- SEO &
- Website Support: Conduct keyword research, implement basic on-page SEO, update website content, and track website analytics
- Market Research &
- Analytics: Conduct competitor analysis and track industry trends across the technology, research, and education sectors
- Events &
- Outreach:



Support the promotion and execution of workshops, webinars, conferences, and other programs while coordinating with stakeholders and participants.

Minimum Qualifications and Experience:

- Bachelor’s degree in Marketing, Business Administration, Mass Communication, Media Studies, or a related field, with 1–2 years of relevant experience

Required Skills:

- Hands-on experience in lead generation and graphic design/creatives (Canva, Adobe Creative Suite).
- Familiarity with social media platforms and content marketing.
- Basic understanding of SEO and digital marketing principles.
- Knowledge of Google/Bing Analytics, Meta Business Suite, and email marketing platforms.
- Robust organizational skills with excellent attention to detail and the ability to work efficiently.

📌 Executive - Marketing and Communications (Mumbai)
🏢 TIH | IIT Bombay
📍 Mumbai