DGM/GM- Digital Marketing (Bengaluru)

DGM/GM- Digital Marketing (Bengaluru)

11 Sep
|
Michael Page
|
Bengaluru

11 Sep

Michael Page

Bengaluru

- Lead end-to-end digital growth strategy

- Own a high-impact revenue-driving function

About Our Client

Our client is one of India's leading hospitality businesses, serving millions of customers annually.

- Own the complete customer acquisition journey, including customer cohorts, engagement, retention, category adoption, digital migration, and customer lifetime value.

- Define customer segments and create strategies that move consumers from infrequent purchasers to loyal, high-frequency buyers.

- Develop programmes that increase active customer numbers, purchase frequency, wallet share, and retention.

- Drive cross-category adoption by identifying customer needs, category affinities, and behavioural triggers.

- Partner with Product, Technology, Analytics, and Operations teams to optimise customer journeys and enhance engagement.

- Own the complete digital conversion funnel, identifying opportunities to improve acquisition, activation, conversion, and repeat usage.

- Design and execute targeted customer engagement initiatives across app and messaging channels.

- Conduct regular customer interactions and field visits to translate consumer insights into actionable growth strategies.

- Build testing frameworks and experimentation mechanisms to continuously improve engagement, conversion, and retention metrics.

The Successful Applicant

- 6-10+ years of experience across Consumer Marketing, Growth Marketing, CRM, Lifecycle Marketing, Customer Engagement,



or Digital Growth functions.

- Proven success in customer cohort management, retention strategy, frequency growth, loyalty programmes, and customer lifecycle development.

- Hands-on experience managing app adoption, digital conversion funnels, customer engagement journeys, and behaviour-led marketing initiatives.

- Strong analytical skills with the ability to convert customer data and insights into strategic actions and measurable outcomes.

- Experience within consumer-facing industries such as E-commerce, Quick Commerce, D2C, Retail, Consumer Technology, or Digital Platforms.

- Comfortable working in fast-paced, high-growth environments with the ability to build frameworks and processes from scratch.

- Demonstrated ability to work cross-functionally while maintaining accountability for customer growth outcomes.

- Robust customer-first mindset combined with a highly execution-focused and experimental approach.

What's on Offer

- Opportunity to shape the customer growth strategy of a high-growth business.

- End-to-end ownership across consumer lifecycle, engagement, retention, and digital adoption.

- Significant exposure to senior leadership and key decision-makers.

- Dynamic and entrepreneurial work environment with high visibility and impact.

- Competitive compensation and strong long-term career growth opportunities.

Contact:

Quote job ref: JN-092026-7096746

📌 DGM/GM- Digital Marketing (Bengaluru)
🏢 Michael Page
📍 Bengaluru

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