Work Timings: 9:00 AM 5:30 PM (Alternate Saturdays off)
About the Role
We are looking for a CRM, Customer Engagement & Retention Executive who can combine CRM data, customer conversations and retention marketing to improve customer experience, conversions and repeat purchases.
Key Responsibilities
- Manage CRM & customer lifecycle journeys across WhatsApp, Email & SMS.
- Conduct one-on-one customer calls for order confirmation, shipment issues, product assistance and post-purchase support.
- Follow up on abandoned carts, checkout drop-offs and high-intent website leads to understand and resolve purchase barriers.
- Drive reorder, retention and win-back campaigns based on customer purchase behaviour.
- Conduct post-purchase and weekly customer feedback calls to understand satisfaction, product usage and concerns.
- Maintain structured customer feedback, objections and Voice of Customer (VoC) data.
- Identify customer insights and share actionable feedback with Marketing, CRO, Product and Operations teams.
- Build personalised customer interactions focused on assistance and relationship-building rather than pushy selling.
- Track CRM performance and customer behaviour to identify opportunities for improving conversion and repeat revenue.
What Were Looking For
- 1-3 years of experience in CRM, Customer Engagement, Retention, Customer Success or related roles.
- Robust verbal and written communication skills with a natural, customer-friendly approach.
- Comfortable with customer calling and assisted conversions.
- Data-driven mindset with an ability to understand customer behaviour and insights.
- Experience with WhatsApp, Email, SMS and CRM tools is preferred.
- Preference: Candidates with experience in the Health & Wellness/Nutraceutical space or genuine interest in wellness and supplements.
If you are customer-obsessed, relationship-oriented and passionate about building meaningful customer experiences, we'd love to hear from you.