11 Sep
|
KlliniqHR
|
Jaipur
– E-commerce / Marketplace Specialist
Position: E-commerce / Marketplace Specialist
Location: Jaipur
Experience: 3–5 Years
Industry: Premium Lifestyle / Accessories / D2C Brand
Salary: ₹60,000–80,000 per month
Key Responsibilities
Marketplace Management
- Manage product listings across Amazon, Myntra, Flipkart and other marketplaces.
- Handle product uploads, catalogue corrections, pricing, inventory updates and new product launches.
- Ensure product titles, descriptions, images, attributes and category placement are accurate.
- Manage marketplace promotions, offers, coupons and sale events.
- Monitor sales, inventory, returns, cancellations, ratings and overall marketplace performance.
- Coordinate with creative, inventory, operations and customer-support teams for smooth marketplace operations.
- Track competitor activity, customer feedback and category trends.
- Prepare weekly and monthly marketplace performance reports.
Marketplace Advertising
- Plan, execute and optimise advertising campaigns across Amazon, Myntra, Flipkart and other marketplaces.
- Manage sponsored product, display, brand, retargeting and marketplace promotional campaigns.
- Monitor key metrics such as ROAS, ACOS/TACOS, CPC, CTR, conversion rate, impressions and sales.
- Conduct keyword, competitor, category and search-term analysis to improve product visibility.
- Optimise budgets, bids, targeting, search terms and placements to improve advertising performance.
- Coordinate with catalogue and creative teams to align listings, images, pricing, stock and offers with campaign objectives.
DTC / Website Management
- Manage the day-to-day growth of the brand’s DTC website.
- Drive website revenue, conversion rate, average order value and repeat purchases.
- Plan and execute website campaigns for product launches, festive/wedding seasons, sales, offers, bundles and gifting campaigns.
- Work with performance marketing teams on acquisition, retargeting and remarketing activities.
- Monitor ROAS, CAC, MER, conversion rate and revenue.
- Improve website conversion through product merchandising, collection pages, product-page content, navigation, recommendations, landing pages and checkout experience.
- Analyse customer journeys, website behaviour, funnel drop-offs and product performance to identify growth opportunities.
- Coordinate with creative and content teams for banners, product imagery, website content, email, WhatsApp and other campaign communication.
Required Skills & Experience
- 3–5 years of hands-on experience in e-commerce, marketplace management, DTC or marketplace advertising.
- Strong experience with Amazon Seller Central, Myntra, Flipkart Seller Hub or similar platforms.
- Good understanding of marketplace operations, catalogue management, inventory, pricing, promotions and sales performance.
- Experience with Amazon Ads, Myntra advertising tools, Flipkart Ads or similar marketplace advertising platforms.
- Good understanding of Shopify or similar e-commerce platforms, Google Analytics, Meta Ads, Google Ads and CRM.
- Strong knowledge of performance metrics such as ROAS, ACOS/TACOS, CAC, MER, conversion rate and revenue.
- Solid analytical skills with good knowledge of MS Excel / Google Sheets.
- Good understanding of margins, discounting, inventory, promotions, customer acquisition and retention.
- Strong coordination, communication and problem-solving skills.
- Highly organised, detail-oriented and proactive.
Preferred Background
Candidates with experience in Fashion, Accessories, Lifestyle, Premium Consumer or D2C brands will be preferred.
📌 Category Manager /E-Commerce Specialist (Jaipur)
🏢 KlliniqHR
📍 Jaipur