Sales Team Executive

Company: Accunity HR Services Private Limited

Department: Sales & Business Development

Designation: Sales Team Executive

Reporting To: Sales Manager / Business Head

Location: Bengaluru

Employment Type: Full-Time

1. About Accunity HR Services

Accunity HR Services Private Limited is an HR and compliance services organization providing Payroll Management, Labour Law & Statutory Compliance, HR Consulting, POSH Compliance, Contract Staffing, Accounting and related HR services to businesses across India.

We are looking for a result-oriented Sales Team Executive who can contribute to business growth by identifying prospective clients, generating qualified leads, developing client relationships and converting opportunities into business.

2. Job Purpose The primary responsibility of the Sales Team Executive is to generate new business opportunities, acquire clients and support revenue growth by effectively promoting Accunity HR Services' products and services.

The role involves prospect identification, lead generation, client communication, sales presentations, follow-ups, proposal coordination, negotiation support and maintaining long-term client relationships.

3. Key Responsibilities

A. Lead Generation & Prospecting

- Identify potential B2B clients requiring HR, payroll, statutory compliance and staffing services.
- Generate leads through cold calling, email campaigns, LinkedIn, networking, references, databases and other channels.
- Research prospective companies and identify relevant decision-makers such as HR Heads, CHROs, Finance Heads, Admin Heads, Founders and Business Owners.
- Maintain and regularly update the sales prospect database.
- Achieve agreed monthly and quarterly lead-generation targets.

B. Business Development

- Contact prospective clients and understand their business requirements.
- Explain Accunity HR Services' offerings and communicate the value proposition effectively.
- Schedule meetings and demonstrations with prospective clients.
- Conduct initial discussions to understand client requirements relating to payroll, labour law compliance, HR services, staffing and other solutions.
- Convert qualified leads into business opportunities.
- Follow up consistently with prospects until closure.

C. Client Meetings & Presentations

- Participate in physical and virtual client meetings.
- Prepare and deliver sales presentations and service demonstrations.
- Understand the client's current processes, pain points and compliance requirements.
- Coordinate with internal subject-matter experts wherever technical/legal inputs are required.
- Prepare meeting notes and ensure timely follow-up on agreed action points.

D. Proposal & Commercial Coordination

- Coordinate preparation of proposals, quotations and commercial offers.
- Ensure proposals are shared with clients within agreed timelines.
- Follow up on proposals and commercial discussions.
- Support negotiation of pricing and commercial terms within approved company guidelines.
- Coordinate with management for approval of special pricing or commercial terms.




- Follow up for agreement execution and onboarding after successful closure.

E. Client Relationship Management

- Develop and maintain professional relationships with existing and prospective clients.
- Identify opportunities for cross-selling and up-selling additional HR and compliance services.
- Maintain regular communication with clients and understand their changing requirements.
- Obtain client references and referrals wherever appropriate.
- Coordinate with the operations team to ensure smooth client handover after sales closure.

F. Sales Reporting & CRM

- Maintain accurate records of leads, prospects, meetings, proposals and closures.
- Update CRM / sales tracker on a daily basis.
- Submit daily, weekly and monthly sales reports to the reporting manager.
- Maintain a proper sales pipeline and provide realistic forecasts.
- Track conversion ratios, follow-ups, pending proposals and expected closures.

G. Market Development

- Monitor market trends in payroll, labour law compliance, HR outsourcing and staffing services.
- Identify new business segments and geographical markets.
- Track competitor offerings and pricing.
- Provide feedback to management regarding market demand, customer expectations and competitor activities.

4. Key Performance Indicators (KPIs) The Sales Team Executive will be evaluated primarily on:

KPIMeasurementLead GenerationNumber of qualified leads generatedNew Client AcquisitionNumber of new clients acquiredRevenue GenerationMonthly / quarterly revenue achievedConversion RateLeads converted into qualified opportunities / clientsClient MeetingsNumber of productive client meetingsProposal ConversionProposals converted into businessSales PipelineValue and quality of active opportunitiesFollow-up EffectivenessTimely follow-up on leads and proposalsAgreement ClosureNumber/value of agreements successfully closedCross-sellingAdditional services sold to existing clientsReporting DisciplineTimely and accurate CRM/sales reporting

5. Qualification & Experience

Educational Qualification:

- Bachelor's degree in Business Administration, Marketing, Commerce, HR or a related discipline.
- MBA / PGDM in Marketing or Business Development will be an advantage.

Experience:

- 24 years of experience in B2B sales, business development or corporate services sales.
- Experience in selling HRMS Application HR, payroll, labour law compliance, staffing, consulting, accounting or other professional services will be preferred.
- Freshers with strong communication and sales aptitude may also be considered.

6. Required Skills & Competencies

Essential Skills

- Excellent verbal and written communication skills.
- Strong presentation and negotiation skills.
- Good interpersonal and relationship-management skills.




- Ability to make effective sales calls and conduct client discussions.
- Strong follow-up and persuasion skills.
- Ability to work with sales targets and deadlines.
- Good knowledge of MS Office / Google Workspace.
- Ability to maintain CRM and sales records.

Desired Competencies

- Business acumen and commercial awareness.
- Self-motivated and proactive approach.
- Result-oriented mindset.
- Strong networking ability.
- Problem-solving and analytical skills.
- Ability to understand client requirements and recommend appropriate services.
- Qualified appearance and business communication etiquette.

7. Key Attributes The ideal candidate should be:

- Target-oriented
- Confident
- Proactive
- Persuasive
- Persistent in follow-ups
- Customer-focused
- Professional in communication
- Positive and energetic
- Willing to travel for client meetings when required

8. Authority & Responsibility The Sales Team Executive shall be responsible for achieving assigned sales and business-development targets within the approved commercial and operational framework of the Company. The employee shall not commit or promise any pricing, discount, service scope, legal opinion, turnaround time or contractual term to a client beyond the authority delegated by the Company.

9. Coordination with Internal Teams The position will regularly coordinate with:

- Sales Manager / Business Head
- HR & Payroll Team
- Labour Law Compliance Team
- Operations Team
- Finance & Accounts Team
- Management

The Sales Team Executive shall ensure proper handover of client requirements to the concerned internal team after sales closure. 10. Travel The employee may be required to travel for:

- Client meetings
- Business-development activities
- Networking events
- Seminars and conferences
- Client presentations
- Other business-development activities

Travel shall be undertaken in accordance with the Company's applicable travel and reimbursement policy. 11. Confidentiality The employee shall maintain strict confidentiality regarding client information, pricing, proposals, employee information, payroll data, compliance information, business strategies, databases and other confidential information accessed during employment.

12. Probation & Performance The employee's performance shall be reviewed periodically based on assigned KPIs, sales targets, business-development activities, quality of leads, conversion, client acquisition and overall contribution to the Company's business objectives.

Performance targets may be revised periodically based on business requirements and management decisions.

13. Overall Objective of the Role To consistently generate qualified business opportunities, acquire new clients, build strong client relationships and contribute to sustainable revenue growth of Accunity HR Services through professional and ethical sales practices.

If you want, I can also prepare a more detailed Sales Executive KRA & KPI sheet with monthly targets, lead-generation targets, revenue targets and an incentive structure specifically for Accunity HR Services.

Perks and benefits

Provident fund, Health insurance

📌 Business Development Officer (Bengaluru)
🏢 Accunity Hr Services
📍 Bengaluru