FMCG Sales Executive – Ideal Candidate Profile
Experience: 1–3 years in FMCG field sales preferred.
Education: Plus Two / Diploma / Graduate.
Market experience: Retailers, wholesalers, supermarkets and distributors.
Key responsibilities:
Achieve monthly sales targets.
Visit retailers according to the daily beat plan.
Take orders and develop current outlets.
Manage distributor relationships and stock.
Increase product distribution and visibility.
Execute retailer schemes and promotions.
Monitor competitor pricing and activities.
Follow up on collections/outstanding payments.
Submit daily sales and market reports.
Requirements: Own two-wheeler and valid driving licence are commonly required for Kerala FMCG field-sales roles. LLinkedIn+1
Preferred skills: Malayalam communication, negotiation, retailer relationship management, target orientation and willingness to travel.
Current Kerala FMCG postings show similar requirements, including distributor management, primary/secondary sales, outlet expansion, merchandising and market reporting.