Job Responsibilities
Plan and execute digital marketing campaigns across Meta platforms - Facebook & Instagram.
Manage and optimize Meta Ads campaigns for lead generation, website traffic, engagement, and conversions.
Create and manage campaign audiences, budgets, placements, and targeting strategies.
Monitor campaign performance and optimize ads based on key metrics.
Conduct A/B testing of ad creatives, copy, audiences, and campaign strategies.
Track key performance metrics such as CPL, CTR, CPC, CPA, and conversion rate.
Coordinate with the content and design teams to develop engaging ad creatives and promotional content.
Analyze campaign data and prepare regular performance reports.
Identify prospects to improve campaign ROI and lead quality.
📌 Digital Marketing Executive New Delhi
🏢 GAURANGA CONSULTANCY
📍 New Delhi
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