Established in 2004, OLIVER is the world’s first and only specialist in
designing, building, and running bespoke in-house agencies and marketing
ecosystems for brands. We partner with over 300 clients in 40+ countries and
counting. Our unique model drives creativity and efficiency, allowing us to
deliver tailored solutions that resonate deeply with audiences.
As a part of The Brandtech Group, we're at the forefront of leveraging
cutting-edge AI technology to revolutionise how we create and deliver work. Our
AI solutions enhance efficiency, spark creativity, and drive insightful
decision-making, empowering our teams to produce cutting-edge and impactful
results.
As a Product Marketing Specialist, you'll lead product launch marketing for our
Technology client, ensuring go-to-market success. You'll define the product's
voice and build a loyal following, collaborating with a wide range of teams.
On the regional team,
you'll coordinate product launch roadmap and
related processes, and execute multi-channel strategies to drive visibility of
launches with our key audiences. Your expertise in crafting a compelling GTM
strategy and impactful content will be critical. You'll identify the most
effective channels and drive integrated marketing efforts to fuel product growth
and success.
What you will be doing:
* Own the end-to-end launch process, collaborating with cross-functional teams
to understand product roadmap and launch strategy for APAC markets.
* Directs the end-to-end execution of regional Go-To-Market (GTM) creative
strategies. This involves synchronizing product launch GTM across diverse
markets including India, Japan, Korea, and SE Asia to ensure a unified brand
voice. Oversees the creation of storyboards and static/video assets for
product launches and social campaigns
* Establish efficient GTM operations to enable rapid p