- Own a regional pipeline target and be directly accountable for generating and accelerating pipeline for the sales team.

- Build and execute the regional marketing strategy in close partnership with sales leadership.

- Partner with regional sales leaders to align on target accounts, segment priorities, and go to market motions.

- Diagnose performance gaps i.e. when the region is behind, and own figuring out why and recommending the change in approach.

- Translate regional market intelligence into recommendations that inform global campaign strategy, content priorities, and investment decisions.

- Bring Company's AI and platform transformation story to life in-market, translating global narratives into locally resonant proof points, customer stories, and campaign themes.

- Leverage AI tools to inform strategy, personalize at scale, and accelerate campaign development and performance analysis.





- Influence and shape priorities across central teams based on what your region needs.

- Be the voice of inside the marketing organization and ensure regional priorities are represented in planning.

- Coordinate across ABM, demand gen, events, and partner marketing to deliver a cohesive, locally relevant marketing mix.

- Work with partner marketing and channel partners to drive co-marketing initiatives that amplify regional reach.

- Manage the regional activity calendar and ensure all motions ladder up to the pipeline plan.

- Measure, analyze, and report on regional performance to marketing and sales leadership.

- Oversee adaptation of global content and campaigns to ensure relevance and flag when global programs won't land in market.

📌 Senior Regional Marketing Manager (Kolkata Metropolitan Area)
🏢 WhiteSlips Job Management Consultants
📍 Kolkata Metropolitan Area