1. Cover the territory. Make 8–12 in-person doctor calls a day across orthopaedics, physiotherapists, general physicians, neurologists, rheumatologists, chiropractors inside your mapped catchment.
2. Detail the clinical proposition. Explain QI Spine's diagnostic approach and non-surgical treatment pathway to doctors clearly enough that they trust sending a patient. Training will be given; you must be able to hold a clinical conversation without a script.
3. Convert calls into a referral mechanism. Leave behind a QR-coded referral card or standee, get it displayed, and make sure the doctor and their front desk know how to use it.
4. Run doctor-side activations. Organise camps at partner clinics, CME-style sessions,
joint screening days and society events co-branded with the referring doctor.
5. Service the relationship. Close the loop on every referral, share patient outcome updates where permitted, and keep high-value referrers warm with a fixed visit cycle.
6. Own the data. Maintain the doctor master for your territory - name, speciality, clinic, footfall, referral potential, QR status - and log every call the same day.
7. Protect compliance. No cash-for-referral arrangements, no patient data shared outside consent. Any request of that kind is escalated, not negotiated.
📌 Sales Executive (Mumbai)
🏢 QI Spine
📍 Mumbai
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