We are hiring for a Head Marketing for our leading client in SaaS based firm which focus on Fashion supply chain software improves brand and garment manufacturers speed to market, agility, efficiency and sustainability.
Looking for candidates only from SaaS companies that provide solutions for logistics, supply chain, warehouse management, transportation, fleet management, or delivery operations.
This is a global mandate, not a conventional regional marketing role. The ideal candidate will be able to define the brand story, build a strong marketing engine and personally drive execution across global markets.
Key Responsibilities
- Own the global B2B marketing strategy across brand, product marketing, digital and demand generation.
- Shape positioning, messaging and category narrative for a technology-led business.
- Drive contemporary B2B marketing across website, LinkedIn,
content, thought leadership, customer stories and digital campaigns.
- Build demand-generation programs that contribute to MQLs, sales pipeline and revenue.
- Partner closely with business leadership, Sales, Product and Customer Success.
- Lead website and digital experience strategy with a strong focus on customer journey and conversion.
- Build, mentor and develop a high-performing marketing team.
- Track marketing effectiveness through ROI, CPL, conversion and pipeline metrics.
Regards
Nidhina Raj
SILVERPEOPLE A people resource company by ISB alumni
Mob: 91-(phone hidden)
Web: http://www.silverpeople.in
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