Digital Marketer

Company: Inttegria Global Partners

Department: Brand Strategy & Communications

Location: Bengaluru

Employment Type: Full time

Experience: 0-2Years

About Inttegria Global Partners

Inttegria Global Partners is a Financial Transformation and Business Intelligence company helping organizations strengthen business performance through Finance, Accounting, Audit, Taxation, Technology, Data Analytics, and Strategic Communication.

We believe that powerful communication transforms businesses. Our creative and content work drives brand positioning, customer engagement, thought leadership, and business growth across digital and corporate platforms.

Role Overview

We are looking for a data-driven and creative Digital Marketer to plan, execute, and optimize campaigns that build our brand, generate quality leads, and support business growth. You will work closely with the content, design, sales, and leadership teams to drive visibility and engagement across digital channels.

The ideal candidate understands B2B marketing, is comfortable with analytics and performance metrics, and can manage multiple campaigns within deadlines.

Key Responsibilities

Campaign Planning & Execution

- Plan, execute, and manage digital marketing campaigns across search, social, email, and display channels.
- Contribute to marketing calendars aligned with business goals and service offerings.
- Support the launch of thought leadership campaigns, webinars, and events.

Paid Marketing (SEM & Social Ads)

- Run and optimize campaigns on Google Ads, LinkedIn Ads, and Meta Ads.
- Manage budgets, bids, audience targeting, and ad copy to achieve lead and ROI targets.
- Conduct A/B testing on ads, landing pages, and email campaigns to improve conversions.

SEO & Website Performance

- Implement on-page, off-page, and technical SEO strategies to grow organic traffic.
- Conduct keyword research, competitor analysis, and content gap analysis.
- Work with content and design teams to optimize blogs, landing pages, and web assets.

Social Media & Content Marketing

- Manage and grow the company's presence on LinkedIn, Instagram, X, YouTube, and other platforms.




- Plan and schedule content, including thought leadership posts, case studies, and industry insights.
- Coordinate with content writers and graphic designers to deliver on-brand creatives.

Email Marketing & Lead Generation

- Execute email campaigns, newsletters, and lead nurturing workflows.
- Work with the sales team to generate, qualify, and follow up on leads.
- Maintain and segment contact databases in CRM and marketing automation tools.

Analytics & Reporting

- Track and report metrics such as traffic, CTR, CPC, CPL, conversion rate, and ROAS.
- Use Google Analytics, Search Console, and platform dashboards to draw actionable insights.
- Prepare regular performance reports with recommendations for improvement.

Collaboration & Project Management

- Work with content, design, sales, and leadership teams to understand briefs and deliver on time.
- Manage multiple campaigns and deadlines simultaneously.
- Stay updated on digital marketing trends, platform algorithm changes, and new tools, including AI-assisted marketing tools.

Preferred Qualifications
- Bachelor's degree in Marketing, Business Administration, Mass Communication, or a related field (MBA or a digital marketing certification is an advantage).
- Certifications in Google Ads, Google Analytics, HubSpot, or Meta Blueprint are a plus.

Experience
- 0-2years of hands-on experience in digital marketing.
- Experience in B2B, Finance, Consulting, Technology, SaaS, or Professional Services is preferred.
- Demonstrated experience running measurable campaigns (portfolio or case examples preferred).

Required Skills

Digital Marketing Expertise

- Search Engine Optimization (SEO)
- Search Engine Marketing (Google Ads)
- Social Media Marketing (organic and paid)




- Email Marketing & Marketing Automation
- Lead Generation & Funnel Understanding
- Content Marketing Fundamentals
- Conversion Rate Optimization (CRO)

Analytics & Reporting

- Campaign Performance Analysis
- Data Interpretation & Dashboard Reporting
- A/B Testing

Tools

- Google Ads, Google Analytics (GA4), Google Search Console
- LinkedIn Campaign Manager, Meta Business Suite
- SEMrush / Ahrefs / Moz (or similar)
- HubSpot / Mailchimp / Zoho (or similar CRM and automation tools)
- Canva (basic design), WordPress / CMS (basic)
- AI Marketing and Content Tools (preferred)

Core Competencies
- Analytical Thinking
- Creative Thinking
- Attention to Detail
- Time Management
- Collaboration & Stakeholder Management
- Communication Skills (written and verbal)
- Adaptability & Learning Agility

Key Performance Indicators (KPIs)
- Lead Volume and Lead Quality
- Cost per Lead (CPL) and ROAS
- Website Traffic and Organic Ranking Growth
- Social Media Reach and Engagement
- Email Open, Click-Through, and Conversion Rates
- Campaign Delivery Timelines
- Stakeholder Satisfaction

Why Join Inttegria Global Partners?
- Shape the digital presence of an emerging global brand.
- Work on diverse campaigns spanning finance, technology, analytics, consulting, and corporate communications.
- Collaborate directly with content, design, sales, and leadership teams.
- Enjoy a culture of innovation, continuous learning, and professional development.

Drive Digital Growth. Build Brands. Inspire Business Growth with Inttegria Global Partners. Role: Digital Marketer / Digital Marketing Executive

Industry Type: Accounting / Auditing

Department: Marketing & Communications

Employment Type: Full Time, Permanent

Role Category: Digital Marketing

Education

- UG: Any Graduate (preferably BBA / B.Com / BA in Marketing, Mass Communication, or related field)
- PG: Any Postgraduate

Key Skills Digital Marketing, SEO, Google Ads, LinkedIn Ads, Social Media Marketing, Email Marketing, Google Analytics, Lead Generation, Content Marketing, HubSpot

Work Location: In person

📌 Digital Marketer (Bengaluru)
🏢 Inttegria Global Partners
📍 Bengaluru