Content Manager –App & Web Portal

Position - Content Manager

Experience - Minimum 3 Years of Relevant Experience

Job Location - As per project requirements

Employment Sector - Government / Public Sector Digital Services

Job Summary - The Content Manager will be responsible for managing and coordinating information and content-related activities for government mobile applications, web portals, and associated digital platforms.

The role requires a good understanding of Marathi and English, strong communication and coordination skills, the ability to interact professionally with government officials and departments for information gathering and verification, knowledge of data analytics, and an understanding of current social media and digital trends.

The candidate should be capable of understanding government-related information, coordinating with concerned departments, ensuring timely collection and updating of information, and supporting effective citizen communication through digital platforms.

Key Responsibilities

1. Content & Information Management

· Manage and coordinate information displayed on government mobile applications, web portals, dashboards, and other digital platforms.

· Coordinate with concerned departments to obtain updated information regarding government schemes, services, initiatives, notifications, programmes, and activities.

· Ensure that information received from government departments is properly verified and updated on the relevant digital platform.

· Monitor existing information and coordinate with concerned departments for periodic updates.

· Maintain proper records and tracking of information received from various government departments.

2. Government Coordination & Information Gathering

· Communicate and coordinate with government officials, departments, officers, and other relevant stakeholders for information gathering.

· Understand the requirements of different government departments and coordinate accordingly.

· Follow up with concerned officials for required information, clarifications, verification, approvals, and updates.

· Establish effective communication with government stakeholders to ensure timely availability of information.

· Coordinate with technical and project teams for the timely publication or updating of approved information.

3. Marathi & English Language Knowledge

· Possess good working knowledge and understanding of Marathi and English.

· Understand government-related communication and information available in both languages.

· Effectively communicate with government officials and stakeholders in Marathi and English, as required.





· Understand the context and requirements of information received from government departments in both languages.

4. Data Analytics

· Possess knowledge of basic data analytics and digital performance metrics.

· Monitor user engagement, website/app traffic, page views, downloads, interactions, and other relevant digital metrics.

· Analyse available data to understand user behaviour and content/service usage patterns.

· Generate basic analytical reports and insights for project and departmental review.

· Identify areas where digital information and citizen services can be improved based on available data.

5. Social Media & Digital Trends

· Keep track of current social media trends, digital communication practices, and emerging content formats.

· Understand changing citizen behaviour and preferences on digital platforms.

· Identify relevant social media and digital trends that can support government communication and citizen engagement.

· Coordinate with the relevant team to incorporate suitable digital trends into government communication initiatives while maintaining official standards.

6. Content Quality & Compliance

· Ensure that information published on the App and Web Portal is accurate, verified, current, and based on authorised government sources.

· Follow prescribed approval procedures and communication protocols before publication or updating of information.

· Maintain confidentiality of information wherever applicable.

· Ensure timely escalation of discrepancies, outdated information, or pending departmental inputs.

· Coordinate with relevant teams to ensure compliance with project and government guidelines.

Required Skills & Qualifications

· Minimum 3 years of relevant professional experience in content management, digital platforms, web portals, government communication, e-governance, digital media, or a related field.

· Good knowledge and understanding of Marathi and English languages.

· Excellent communication and interpersonal skills.

· Ability to communicate and coordinate professionally with government officials and departmental representatives.

· Ability to gather information from multiple government departments and stakeholders.

· Ability to understand, organise, track, and coordinate government-related information.

· Knowledge of data analytics and digital performance metrics.

· Good understanding of websites, mobile applications,



web portals, dashboards, and digital platforms.

· Strong awareness of social media trends and evolving digital communication practices.

· Good research, coordination, documentation, follow-up, and organisational skills.

· Ability to manage multiple requirements and work within defined timelines.

Preferred Experience

· Prior experience working on Government / PSU / Municipal Corporation / Government Department / E-Governance projects.

· Experience in managing information or content for government websites, mobile applications, citizen-service portals, or public information platforms.

· Experience coordinating directly with government officials or departmental representatives.

· Familiarity with Google Analytics or similar digital analytics platforms.

· Experience in monitoring digital engagement and user behaviour.

· Understanding of government schemes, citizen services, public administration, or e-governance initiatives.

Key Competencies

· Government & stakeholder coordination

· Marathi & English language knowledge

· Information gathering and verification

· Government communication

· Data analytics and interpretation

· Digital platform understanding

· Social media trend awareness

· Research and documentation

· Follow-up and coordination

· Attention to detail

· Time management

· Interpersonal communication

· Ability to work in a structured government workplace

· Key Performance Areas (KPAs)

The selected candidate will be expected to ensure:

· Timely collection and updating of information on the App and Web Portal.

· Effective coordination with government departments and officials.

· Accurate and verified information from authorised sources.

· Timely follow-up for pending information, approvals, and updates.

· Regular monitoring and analysis of digital performance data.

· Identification of relevant social media and digital trends.

· Effective coordination between government departments, project teams, and technical teams.

· Compliance with prescribed government communication and information-management procedures.

Reporting The Content Manager will report to the designated Project Head / Nodal Officer / Department Head and will coordinate with concerned government departments, officials, technical teams, and other project stakeholders as required.

Job Type: Full-time

Pay: ₹500,000.00 - ₹600,000.00 per year

Ability to commute/relocate

- Pune, Maharashtra: Reliably commute or planning to relocate before starting work (Required)

Experience:
- Content writing: 3 years (Preferred)

Language:
- Marathi (Required)
- English (Required)

Work Location: In person

📌 Content writer (Pune)
🏢 Foxberry Technology
📍 Pune