27 Sep
|
Rareprob Solutions
|
Dehradun
27 Sep
Rareprob Solutions
Dehradun
Company: Rareprob Solutions Pvt. Ltd.
Designation:Ad Monetization & Mediation Analyst
Location: Dehradun, Uttarakhand | Work From Office
Experience: 1-3 Years
Employment Type: Full-Time
About the Role
Rareprob Solutions Pvt. Ltd. is looking for an Ad Monetization & Mediation Analyst with 1-3 years of experience in mobile app monetization, preferably with hands-on experience in Google AdMob Mediation. The role focuses on data analysis, eCPM optimization, revenue monitoring, waterfall management, and monetization strategy.
Key Responsibilities
- Manage and optimize Google AdMob Mediation for Android applications.
- Create and manage mediation groups, waterfall layers, ad units, and eCPM values.
- Monitor eCPM, Match Rate, Fill Rate, Impressions, Ad Requests, Show Rate, Revenue, and Revenue/User.
- Perform revenue, percentage, eCPM, and performance calculations.
- Analyze user, country, ad-unit, mediation-layer, and network performance.
- Optimize waterfalls and support user/country-wise monetization strategies.
- Plan and analyze A/B tests for mediation and ad strategies.
- Coordinate with Android, Product, and Data teams on monetization experiments and SDK implementations.
- Prepare daily, weekly, and monthly monetization reports.
- Identify revenue drops, low match/fill rates, and underperforming mediation layers.
- Ensure ad implementations follow Google AdMob policies and best practices.
Required Skills
- 13 years of experience in Ad Monetization, Ad Operations, or Mobile Advertising.
- Hands-on knowledge of AdMob & AdMob Mediation, waterfall and bidding.
- Strong analytical, numerical, and Excel/Google Sheets skills.
- Basic knowledge of Firebase Analytics/BigQuery and Android ad SDKs.
- Positive communication and coordination skills.
Education: B.Tech/B.E. required; MBA preferred.
📌 Ad Monetization & Mediation Analyst (Dehradun)
🏢 Rareprob Solutions
📍 Dehradun