Job Description -

1. Lead Generation
Drive consistent inbound and outbound lead generation for the agency through website enquiries, social media, LinkedIn, email campaigns, referrals, networking, industry platforms, and other relevant digital channels.

2. Lead Qualification & Opportunity Identification
Research and qualify prospects based on their business goals, existing digital presence, marketing requirements, budget, decision-making authority, and potential fit with the agency’s services.

3. B2B Outbound Prospecting
Build and maintain a targeted database of brands and decision-makers. Conduct personalized outreach through LinkedIn, email, calls, WhatsApp, and other relevant channels to create new business opportunities.

4. Client Acquisition & Sales Ownership
Own the complete business development cycle — from prospecting and initial conversations to discovery calls, proposal sharing, pitch presentations, negotiations, follow-ups, and successful closure.

5. Digital Marketing Discovery & Requirement Understanding
Interact with potential clients to understand their brand, business objectives, target audience, current marketing activities, digital challenges, and growth goals. Identify opportunities where the agency’s services can add value.

6. Agency Pitching & Solution Development
Work closely with the strategy, creative, social media, SEO, performance marketing, content,



and design teams to develop customized digital marketing strategies, proposals, pitch decks, and solutions for prospective clients.

7. Client Relationship Management
Build strong, long-term relationships with prospects and clients through regular communication, timely follow-ups, and a transparent understanding of their evolving business and marketing needs. Identify opportunities for upselling and cross-selling relevant agency services.

8. Sales Pipeline & CRM Management
Maintain an updated sales pipeline and CRM, tracking prospects, communication history, lead stages, meetings, proposals, follow-ups, conversion rates, and closures to ensure opportunities move efficiently through the sales funnel.

9. Market, Industry & Competitor Research
Research brands, industries, emerging businesses, marketing trends, competitor agencies, and digital opportunities to identify potential clients and develop relevant, personalized outreach strategies.

10. Revenue & Business Growth
Work toward monthly and quarterly targets related to qualified leads, meetings, proposals, conversions, and revenue. Contribute ideas and strategies to improve the agency’s lead generation, sales process, client acquisition, and overall business growth.

Pay: ₹250,000.00 - ₹400,000.00 per year

Benefits:

- Paid sick time
- Paid time off
- Provident Fund

Application Question(s):

- Are you an Immediate joiner ?

Work Location: In person

📌 Business Development Executive - Freshers Preferred (India)
🏢 The Brand Saloon - Digital Marketing Agency
📍 India