The role focuses on B2B lead generation and market data collection within the solar segment. The incumbent will be responsible for generating qualified leads through online portals, field visits, and direct interactions with industries and corporate clients, and providing actionable market insights to support sales conversion.

Key Responsibilities

1. Lead Generation & Market Intelligence

 Generate B2B leads through industry-specific portals, online platforms, and databases

 Conduct regular field visits to industrial, commercial, and corporate locations to identify potential

solar opportunities

 Collect and document market data

 Maintain an updated lead and market intelligence database for sales follow-ups

2. Conversion of Leads to Sales

 Visit industrial parks, factories, warehouses, corporate offices, and institutions to identify solar

prospects

 Establish initial contact with key decision-makers (Plant Heads, Admin, Facility, Procurement teams)

 Represent the company professionally during field visits and meetings

3. Coordination & Reporting





 Share qualified leads and market insights with the sales and technical teams for conversion

 Prepare daily/weekly field visit and lead generation reports

 Support sales teams with pre-sales data and on-ground inputs

4. Market Research

 Track competitor activity, pricing trends, and market movement in the solar B2B segment

 Identify recent industrial clusters and emerging opportunities

Required Skills & Competencies

 Minimum 1-2 yrs of experience.

 Exposure to B2B lead generation through portals, field sales, or corporate outreach

 Strong verbal and written communication skills

 Good interpersonal and relationship-building abilities

 Ability to collect, analyze, and present market data

 Basic understanding of B2B sales cycles

 Familiarity with CRM tools and MS Excel is an added advantage

Pay: ₹500,000.00 - ₹600,000.00 per year

Benefits:

- Provident Fund

Education:

- Bachelor's (Preferred)

Experience:

- B2B: 3 years (Required)

Work Location: In person

📌 Business Development Officer (Kolkata)
🏢 Pazzo Solutions
📍 Kolkata