28 Sep
|
Anandi School
|
India
28 Sep
Anandi School
India
Head – Admissions
Location: Gurugram Campus
School: Anandi School
About the Role
The Head – Admissions will lead the admissions function for Anandi School, Gurugram, driving student enrolment through exceptional parent engagement, strategic outreach, and a seamless admissions experience.
The role requires a customer-centric and commercially minded leader who can build strong relationships with prospective families while ensuring that every interaction reflects the School's vision, values, and commitment to excellence.
Key ResponsibilitiesAdmissions Strategy & Enrolment
- Develop and execute the annual admissions strategy to achieve enrolment targets across all grade levels.
- Manage the complete admissions lifecycle, from enquiry generation to student enrolment.
- Monitor admissions funnel metrics and implement strategies to improve conversion rates.
- Forecast enrolment trends and provide regular reports to the Leadership Team.
- Identify new channels and opportunities for lead generation and enrolment growth.
Parent Engagement
- Serve as the primary point of contact for prospective parents throughout the admissions journey.
- Conduct personalised campus tours, counselling sessions, and information sessions.
- Understand families' educational aspirations and guide them through the admissions process.
- Build long-term relationships with prospective families and parent communities.
- Ensure timely and meaningful follow-up on all enquiries and applications.
- Maintain a high standard of professionalism and responsiveness across all parent interactions.
Marketing & Outreach
- Collaborate with the Marketing team to develop and execute admissions campaigns.
- Represent the School at education fairs, networking events, corporate engagements, and community outreach programmes.
- Build partnerships with corporates, relocation agencies, preschools, and community organisations to generate admissions leads.
- Explore new outreach channels and community partnerships within the Gurugram/NCR ecosystem.
- Support digital marketing initiatives aimed at increasing qualified admissions enquiries.
Admissions Operations
- Oversee the admissions process, ensuring efficiency, accuracy, and a high standard of service.
- Ensure all applicant records are maintained accurately within the School's admissions/CRM system.
- Coordinate assessments, interactions, interviews, and admission decisions with academic teams.
- Ensure timely communication with applicants and families at every stage of the admissions process.
- Maintain compliance with School policies and applicable regulations.
Team Leadership
- Lead, mentor, and develop the Admissions team.
- Establish clear performance metrics and service standards.
- Monitor individual and team performance against admissions targets.
- Foster a collaborative, responsive, and family-focused admissions culture.
- Build the team's capabilities through regular coaching and development.
Data & Reporting
- Analyse admissions data, enquiry trends, conversion ratios, and lead sources.
- Prepare weekly and monthly admissions reports for the Leadership Team.
- Track the admissions funnel and identify areas for improvement.
- Use market insights and admissions analytics to recommend strategies for enrolment growth.
Stakeholder Management
- Work closely with the Principal, Academic Leadership, Marketing, Finance, and Operations teams.
- Coordinate effectively across departments to ensure a smooth admissions journey.
- Ensure a seamless onboarding experience for newly admitted families.
- Act as an ambassador for Anandi School in all external interactions.
Qualifications
- Bachelor's degree in Business Administration, Marketing, Education, Communications, or a related field.
- Master's degree is preferred.
Experience
- Minimum 8–10 years of experience in admissions, enrolment management, business development, or relationship management.
- At least 3–5 years of experience in a leadership role within an international, premium, or progressive school environment is preferred.
- Proven track record of achieving enrolment targets and leading high-performing admissions teams.
- Experience managing the admissions function for a K–12 school is preferred.
Desired Skills & Competencies
- Strong understanding of international and progressive school admissions and parent decision-making.
- Excellent communication, presentation, counselling, and interpersonal skills.
- Exceptional relationship-building and customer service orientation.
- Strong leadership and people-management skills.
- Strategic thinking with strong analytical and decision-making abilities.
- Experience using CRM and admissions management systems.
- Strong organisational and project-management skills.
- Ability to manage multiple priorities in a fast-paced environment.
- High level of professionalism, discretion, and integrity.
Preferred Qualifications
- Experience launching a new school or leading admissions for a greenfield campus.
- Existing network within the Gurugram/NCR education ecosystem.
- Experience in premium K–12 school admissions and parent counselling.
- Experience building admissions pipelines for a newly established school.
- Ability to work effectively in a fast-paced, entrepreneurial workplace.
Key Performance Indicators (KPIs)
- Achievement of student enrolment targets.
- Enquiry-to-admission conversion rate.
- Quality and volume of qualified admissions leads.
- Parent satisfaction and overall admissions experience.
- Admissions turnaround time.
- Accuracy and quality of CRM data and reporting.
- Outreach partnerships and lead generation.
- Team performance and service excellence.
Why Join Anandi School?
Join the founding team of Anandi School, Gurugram, and play a pivotal role in building a vibrant school community from the ground up. This is an opportunity to shape the admissions function, build meaningful relationships with families, and contribute to a learning environment centred on curiosity, purpose, innovation, experiential learning, and lifelong learning.
Pay: ₹2,000,000.00 - ₹2,500,000.00 per year
Benefits:
- Provident Fund
Application Question(s):
- Have you worked with an IB school ?
Work Location: In person
📌 Head – Admissions (India)
🏢 Anandi School
📍 India