Job Summary:

Responsible for developing and executing digital marketing strategies to generate qualified leads and increase property sales. The role involves managing online campaigns, social media, property portals, website content, and lead-generation activities.

Key Responsibilities

Plan and execute digital marketing campaigns for residential and commercial real estate projects.

Generate property leads through Google Ads, Meta Ads, Instagram, Facebook, and property portals.

Manage and optimize paid advertising campaigns based on leads, conversions, and ROI.

Create and manage social media content, including property posts, videos, reels, and promotional creatives.

Update property listings and project information on real estate portals.

Monitor website traffic, lead sources, and campaign performance using analytics tools.

Coordinate with the sales team to ensure timely follow-up and conversion of leads.

Maintain and manage leads through CRM systems.

Conduct competitor and market research to identify new marketing opportunities.

Prepare weekly/monthly reports on leads,



campaign performance, and marketing expenses.

Support SEO, email marketing, WhatsApp marketing, and other online promotional activities.

Skills Required

Digital marketing and lead generation

Google Ads and Meta Ads

Social media marketing

SEO basics

Canva/content creation

Google Analytics and reporting

CRM and lead management

Positive communication and coordination skills

Knowledge of the real estate market

Typical KPIs

Number of qualified leads generated

Cost per lead (CPL)

Lead-to-site-visit conversion

Site visits generated

Sales/conversions

Advertising ROI

Social media engagement and website traffic

Suitable job titles: Real Estate Digital Marketing Executive, Online Marketing Executive, Digital Marketing Specialist, Performance Marketing Executive, or Real Estate Marketing Coordinator.

Pay: ₹15,000.00 - ₹20,000.00 per month

Benefits:

- Commuter assistance

Work Location: In person

📌 Online Marketing Executive (India)
🏢 Ankur Infra
📍 India