1. Content planning — 20–30 min

* Check the weekly content calendar

* Identify relevant dental/beauty/health trends

* Suggest 1–2 Reel ideas

* Plan Stories for the day

* Track upcoming festivals, offers and clinic activities

2. Content creation — 1–2 hours

* Shoot short videos/Reels at the clinic

* Record dentist talking-head videos

* Capture clinic ambience, procedures (with appropriate patient consent) and behind-the-scenes content

* Take before/after photographs where consent has been obtained

* Create educational posts and carousels

* Create promotional/offer creatives

3. Editing — 1–2 hours

* Edit Reels using CapCut/InShot

* Design posts using Canva

* Add subtitles, hooks and appropriate music

* Resize content for Instagram Stories/Reels/posts

* Maintain Dentsure’s premium visual identity

4. Posting & publishing

* Write captions

* Add location — Juhu/Mumbai

* Research relevant hashtags/keywords

* Schedule/publish posts

* Add Stories throughout the day

* Tag relevant collaborators when appropriate





5. Engagement — 30–45 min

* Reply to comments

* Monitor Instagram DMs

* Identify potential patient enquiries

* Forward serious enquiries to the receptionist/team

* Engage with relevant local Juhu/Mumbai accounts

* Respond to reviews where assigned

6. Lead generation

* Track enquiries coming through Instagram

* Maintain a simple lead sheet:

* Name

* Contact

* Treatment interest

* Source

* Follow-up status

* Appointment booked/not booked

* Follow up with the clinic team rather than independently giving clinical advice.

7. Analytics — 15–20 min

Track:

* Reach

* Views

* Reel watch time

* Saves

* Shares

* Profile visits

* Followers gained

* WhatsApp/call enquiries

* Appointments generated

Pay: From ₹5,000.00 per month

Perks:

- Flexible schedule

Work Location: Hybrid remote in Juhu, Mumbai, Maharashtra

📌 Content and Social Media Manager (India)
🏢 Dentsure Clinic
📍 India