Smart Joules

- Delhi, India
- Permanent
- Marketing & Communications

Job Description:

Key Responsibilities of the role will include:

- Develop and execute data-driven social media strategies aligned with business objectives
- Manage daily content planning, scheduling, and posting across platforms (Primary: LinkedIn; Secondary: Instagram, X, Facebook, YouTube, etc.)
- Create engaging content and collaborate with visual design, motion graphics, and content teams to ensure brand consistency
- Help define and evolve the brand’s visual and verbal identity across social channels, ensuring consistency and creativity
- Monitor campaign performance and audience engagement, and prepare monthly analytics reports with actionable insights
- Leverage tools like HubSpot, Hootsuite, and Google Analytics to track, optimize, and report on social media performance
- Stay current with industry trends, platform updates, and digital best practices
- Engage with community members through comments, messages, and other interactions to foster brand loyalty
- Plan and execute employer branding initiatives to attract talent and showcase company culture across social platforms
- Source, curate, and repurpose user-generated content (UGC) to build social proof and community connection
- Manage and optimize paid social campaigns where applicable

Experience Range:

2 - 3 years

Educational Qualifications:

Any graduation

Job Responsibilities:

The Ideal candidate will have:

- 2–3 years of proven experience managing social media channels for a brand or agency
- Proficiency with CMS tools like HubSpot, Hootsuite, or Google Analytics is required
- Strong understanding of platform-specific algorithms, features, and metrics
- Excellent copywriting, communication, and creative storytelling skills




- Ability to multitask and thrive in a quick-paced environment
- Basic design or video editing skills (e.g., Canva, Adobe Suite) are a plus Brownie points for:
- Experience in startup or high-growth environments • Familiarity with influencer collaborations
- Knowledge of SEO and broader digital marketing principles

Skills Required:

Leverage tools like HubSpot, Hootsuite, and Google Analytics to track, optimize, and report on social media performance , Manage daily content planning, scheduling, and posting across platforms (Primary: LinkedIn; Secondary: Instagram, X, Facebook, YouTube, etc.) , HootSuite

Job Code: KL-QBX34RZ6

About Us

As our planet faces the alarming reality of warming temperatures, India is confronting a critical challenge: by 2030, heat stress events could cost the nation 34 million full-time jobs—equivalent to 5.8% of its working hours. In this context, HVAC systems are no longer a luxury but a fundamental necessity.

The escalating demand for cooling in India is projected to necessitate an additional 800 GW of power generation, exacerbating carbon emissions and accelerating climate change. With HVAC systems already accounting for up to 60% of energy costs, the people, the planet, and profit appear to be at cross-roads with each other, making it imperative to decouple the gridlock.

The answer to this impending conundrum lies in Energy Efficiency.
We are Smart Joules. And, we are pioneering the journey towards profitable decarbonization.

Why Us?

OUR VISION
To reduce 29 million tonnes of Co2 by 2030 by pioneering profitable decarbonization.

OUR MISSION
To make energy efficiency simple, substantial and profitable through cooling-as-a-service business models, intelligent automation technologies and efficiency-first processes, culture and values.

📌 Digital Marketing Lead (Delhi)
🏢 Smart Joules
📍 Delhi