Product Marketing Manager

We are looking for a Product Marketing Manager to lead the launch and growth of our new

digital platform. This role combines product marketing, digital marketing and customer

reach.

Ideal Candidate

The ideal candidate has 1-4 years of experience in launching digital products/online

platforms, understands customer behaviour, and can drive user acquisition for both B2B and

B2C audiences.

Key Responsibilities

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Develop and execute the Go-to-Market (GTM) strategy for the platform launch.

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Plan and manage digital marketing campaigns across SEO, SEM, Google Ads, Meta

Ads, LinkedIn, email marketing, and content marketing.

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Drive customer acquisition, engagement, and retention.

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Create product messaging, positioning, and marketing collateral.

-

Monitor campaign performance, website analytics, conversion rates, and marketing

ROI.





Desired Skills

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Experience launching a digital product, SaaS platform, marketplace, or technology

product.

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Robust understanding of customer journeys and digital marketing channels.

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Hands-on experience with Google Analytics, performance marketing, SEO, CRM,

and marketing automation tools.

-

Excellent communication, analytical, and project management skills.

-

High aesthetic & design literacy

Preferred Industries

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Interior & Architectural

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Startup or early-stage product launch

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Gaming Industry

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B2B Design

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Building materials

Compensation : Depends on the candidate: From 8 lacs to 15 lacs including variable pay

📌 Product Marketing Manager (Mumbai)
🏢 Recognized
📍 Mumbai