Head of Digital Sales Incumbent should be a digital first enthusiast who would be responsible for developing and executing the overall commercial strategy for the company, driving profitable growth across. E-commerce, Quick Commerce, Contemporary Trade, General Trade and emerging channels. The role owns the sales P&L;, builds strategic customer partnerships, and leads a high-performing sales organization. Key Responsibilities: • Own end-to-end sales strategy, revenue, profitability and market share. •Lead E-commerce & Quick Commerce business across Amazon, Flipkart, Blinkit, Zepto, Swiggy Insta mart, Big Basket and other marketplaces. • Drive Modern Trade, General Trade, Regional Accounts and Institutional Sales growth. • Lead Joint Business Planning (JBPs), key account management and commercial negotiations. • Own annual sales planning, forecasting, trade spend optimization and channel profitability. • Build,



mentor and lead a high-performing national sales team. • Collaborate with Marketing, Performance Marketing, Finance, Supply Chain and Product teams. • Identify new channels, markets and business opportunities while tracking competitive trends. Qualifications: • MBA/Post Graduate • 5–12 years of progressive FMCG sales experience. • Someone with a digital first experience • Strong experience in E-commerce & Quick Commerce is mandatory/preferred, with exposure to Modern Trade and General Trade is a plus • Proven P&L; ownership and experience leading national sales teams. Must Haves: Tier 1, premium B-School is mandatory FMCG Online Sales experience E-commerce & Quick Commerce is mandatory

📌 Director Online Sales (Haryana)
🏢 Unison International Consulting
📍 Haryana