You will be responsible for translating complex data and models into clear, actionable marketing recommendations. You will work across data science, product, and engineering teams to deliver solutions in modelling pipelining, deployment and implementation, with a focus on accuracy, explainability and scalability. A successful candidate will have strong analytical skills, be passionate towards resolving complex problems, building scalable and stable solutions and open for technical challenges.

The ideal candidate will bring new knowledge and experience to the team. As a subject matter expert, you will be combining your professional experience and an intrinsic desire for problem solving. Integrate media, audience, customer, transaction, and outcome data to strengthen marketing measurement and decision quality Calibrate model outputs using lift studies, experiments, incrementality testing, and other sources of causal evidence Build reproducible analytical workflows in Python or R with thorough testing, and governance. 8+ years of experience in econometrics, marketing science, marketing mix modeling,



optimization, decision science, or a related analytical discipline. ~ Bachelor's or Master's degree in Data Science, Statistics, Econometrics, Mathematics, Operations Research, Engineering, Computer Science, or a related quantitative field. ~ Advanced proficiency in Python or R for data preparation, statistical analysis, and scalable analytical workflows. ~ Excellent communication skills, with the ability to explain complex analytical concepts to non-technical business stakeholders and executive leadership Solid Expertise in either of the following programming languages Python (pandas, numpy, SciPy, scikit-learn) R (rstan, glm, forecast, lm, dplyr, tidyverse, data.Experience building decision-support tools or AI-enabled analytical workflows.

Proficiency in SQL Enjoy working across data science, engineering, product, and business teams. Can move confidently between technical validation and executive-level communication.

📌 Specialist Data Analyst / Data Analyst (Bengaluru)
🏢 Publicis Global Delivery Pgd
📍 Bengaluru