Company Description ZFunds is an AI-first platform serving India’s leading Mutual Fund Distributors and Wealth Managers, providing advanced infrastructure for PMS, AIF, and SIF businesses. Powered by ZIVA AI, the platform transforms every distributor and wealth manager interaction into intelligent, actionable insights across client conversations, portfolio reviews, and compliance. ZFunds has been recognized as WealthTech of the Year 2025 and 2026 by BW Businessworld, reflecting its impact and innovation in the industry.

The company is backed by Elevation Capital and Yashish Dahiya, Co-Founder, Chairman and Group CEO of PB Fintech, and operates as an AMFI and APMI registered distributor for Mutual Funds, SIFs, and PMS products.

Budget - Upto 8 LPA

Role Description This is a full-time, in office role based in Gurugram for a Search Engine Optimization Executive. The role involves planning and executing SEO strategies to improve organic visibility and search rankings for ZFunds’ digital properties. Day-to-day tasks include conducting keyword research, optimizing on-page elements (titles, meta descriptions, content, internal links), and performing regular SEO audits to identify and resolve technical issues.

The SEO Executive will manage and monitor link-building activities, collaborate with content and marketing teams to align SEO with campaign objectives,



and track performance using analytics and SEO tools. The role also includes supporting social media marketing initiatives to enhance overall online presence and brand visibility.

Qualifications

- Ability to perform comprehensive keyword research, including search intent analysis and competitive keyword mapping.
- Strong on-page SEO skills, including content optimization, meta tag creation, URL structuring, and internal linking.
- Experience in ethical link building, including outreach, backlink analysis, and relationship management with relevant websites.
- Familiarity with SEO audits, including technical SEO checks, site health assessments, and implementation of recommended fixes.
- Understanding of social media marketing and how it supports SEO and brand awareness.
- Proficiency with SEO and analytics tools (e.g., Google Search Console, Google Analytics, keyword research tools, site audit tools).
- Strong analytical and problem-solving skills, with the ability to interpret data and translate insights into actionable strategies.
- Effective communication and collaboration skills for working with product, content, and marketing teams.
- Bachelor’s degree in Marketing, Communications, Business, Technology, or a related field is preferred.
- Prior experience in fintech, wealth management, or financial services SEO is an advantage.

📌 Search Engine Optimization Executive (Gurugram)
🏢 Zfunds
📍 Gurugram