Company - KOTHARI METSOL PRIVATE LIMITED

Position New Business Development (NBD) Executive / Engineer

Department - Sales & Marketing

Reporting To - Sales Manager / Regional Sales Manager

Location - Pune, Maharashtra (Travel across assigned territory)

About Kothari Metsol Private Limited

Kothari Metsol Private Limited is one of India's leading manufacturers of soldering materials,

metallization wires, zinc wires, aluminium wires, soldering fluxes, and other non-ferrous industrial consumables. The company serves customers across electronics, automotive,

engineering, galvanizing, capacitor manufacturing, and various manufacturing industries with a strong commitment to quality, innovation, and customer satisfaction.

Job Summary

We are looking for an energetic, ambitious, and target-driven New Business Development & Customer Relationship

(NBD) Executive / Engineer to expand Kothari Metsol customer base across Domestic and

International markets.

The primary responsibility of this role is to identify, approach, and convert new business opportunities by acquiring customers in existing and emerging industries. The candidate will be responsible for developing new markets, generating qualified leads, conducting technical and commercial discussions, negotiating business agreements, and successfully onboarding new customers.

The ideal candidate should possess strong business development skills, technical understanding of industrial consumables, excellent communication abilities, and a passion for creating long-term business relationships.

Key Roles & Responsibilities

Business Development

Identify and develop new business opportunities in Domestic and Export markets.

Generate qualified leads through market research, digital platforms, industrial directories, exhibitions, referrals, and networking.

Identify potential OEMs, manufacturers, distributors, exporters, and industrial users for Kothari Metsol product portfolio.

Build a robust sales pipeline and continuously expand the customer database.

Develop market entry strategies for new industries and geographical regions.

Sales & Customer Acquisition

Prospect, qualify,



and convert new customers into long-term business partners.

Conduct customer meetings, technical presentations, product demonstrations, and application trials.

Understand customer manufacturing processes and recommend suitable technical solutions.

Prepare techno-commercial proposals, quotations, and pricing strategies.

Negotiate commercial terms and successfully close new business opportunities.

Ensure smooth onboarding of newly acquired customers by coordinating with internal departments.

Export Business Development

Identify potential overseas customers, distributors, dealers, and channel partners.

Develop current export markets through international trade portals, exhibitions,

embassies, trade councils, and digital platforms.

Coordinate with export documentation and logistics teams for smooth execution of export orders.

Develop long-term relationships with international customers and distributors.

Monitor global market trends, competitor activities, pricing, and customer requirements.

Market Intelligence

Conduct market research to identify recent industries, applications, and business opportunities.

Monitor competitor products, pricing strategies, market movements, and technological developments.

Gather customer feedback and communicate market intelligence to management for new product development.

Sales Planning & Reporting

Prepare weekly and monthly business development reports.

Maintain accurate records of leads, customer interactions, quotations, and opportunities using CRM software.

Forecast future sales opportunities and maintain an active sales pipeline.

Participate in industrial exhibitions, trade fairs, technical seminars, and networking events in India and overseas.

Qualifications





Bachelor's Degree or Diploma in:

Mechanical Engineering

Metallurgical Engineering

Electrical Engineering

Production Engineering

Industrial Engineering

Business Administration with Technical Sales exposure

Or any related discipline

2 - 5 years of experience in Business Development, Technical Sales, Industrial Sales,

Export Sales, or B2B Manufacturing Sales.

Candidates with experience in industrial consumables, welding products, soldering materials, metallization products, non-ferrous metals, engineering products, or manufacturing industries will be preferred.

Required Skills

Strong business development and customer acquisition skills.

Excellent communication, presentation, and negotiation abilities.

Technical understanding of industrial manufacturing processes.

Strong commercial and analytical mindset.

Ability to identify and develop new markets.

Knowledge of domestic and international B2B sales processes.

Experience with export business development and international customer management is an added advantage.

Proficiency in Microsoft Office and CRM software.

Ability to prepare technical and commercial proposals.

Self-driven, proactive, and target-oriented.

Excellent networking and relationship-building skills.

Strong organizational and time management abilities.

Willingness to travel extensively within India and internationally.

Valid passport and driving license are preferred.

Key Performance Indicators (KPIs)

Achievement of monthly, quarterly, and annual new business revenue targets.

Number of new customers acquired.

Number of qualified leads generated.

Lead-to-customer conversion ratio.

Revenue generated from newly acquired customers.

Growth in Domestic market penetration.

Growth in Export market penetration.

Number of new distributors, dealers, and channel partners appointed.

Number of customer meetings, presentations, and product trials conducted.

Timely submission of business development reports and sales forecasts.

Contribution to strategic market expansion initiatives.

📌 New Business Development Manager (Pune)
🏢 Kothari Metsol
📍 Pune