28 Sep
|
Michael Page
|
Mumbai
28 Sep
Michael Page
Mumbai
About Our Client Tier 1 Global FMCG MNC - Continuously adapt Medical GEO Content Strategy to guide HCP engagement and content across channels.
- Create global methodology for persona-based E2E HCP journeys.
- Define local medical digital strategy and HCP digital pathway; drive OxO integration and upskilling across all Medical roles - Execute B2B Medical communication strategy aligned with brand priorities and develop local on-brand Medical content ( - Develop cross-brand Medical content leveraging Multi-Div content factories expanded to Medical.
- Drive B2B campaign activation across HCP touchpoints.
- Create conversational agents for MR & HCPs and AI-powered platform.
- The Successful Applicant - Prior experience in managing integrated O+O (Online + Offline) engagement and communication channels for HCPs/customers.
- Robust expertise in digital marketing, including omnichannel engagement, content activation, and digital campaign management - Pedigree MBA talent will be preferred What's on Offer Opportunity to work with a tier 1 Global FMCG Opportunity to work with a dynamic leadership
📌 Medical Marketing Engagement Head | Tier 1 FMCG (Mumbai)
🏢 Michael Page
📍 Mumbai