– Meta Ads Manager

nAbout the Role

nWe are looking for a highly driven and performance-oriented Meta Ads Manager to manage and scale digital advertising campaigns across Meta platforms. The candidate should possess strong expertise in campaign planning, execution, optimization, and reporting with a deep understanding of performance marketing and audience strategy.

nThe ideal candidate should be capable of independently handling large-scale campaigns, ensuring delivery efficiency, and driving measurable business outcomes through data-driven optimizations.

nKey Responsibilities :

n● Plan, execute, and manage campaigns across Meta platforms including Facebook and Instagram.

n● Perform end-to-end campaign setup including audience targeting, budget allocation, bidding

nstrategy, ad creation, and tracking implementation.

n● Monitor campaign delivery, pacing, spend utilization, and performance metrics on a daily basis.

n● Optimize campaigns regularly to improve KPIs such as CTR, CPC, CPM, and engagement rates.

n● Analyze campaign performance data and derive actionable insights to improve overall account

nefficiency.

n● Coordinate with internal teams for creative requirements, tracking implementation, campaign

ntimelines, and reporting.

n● Ensure campaigns are launched with proper QA checks including creatives, tracking URLs,

naudience setup, and conversion events.

n● Identify scaling opportunities through audience expansion, retargeting, lookalike strategies, and performance analysis.





n● Troubleshoot delivery issues, learning limitations, tracking discrepancies, and underperforming campaigns proactively.

n● Prepare daily, weekly, and monthly performance reports with optimization recommendations

nand business insights.

nRequired Skills & Experience

n● Minimum 3–4 years of hands-on experience in managing Meta advertising campaigns.

n● Robust expertise in Meta Ads Manager with proven campaign optimization experience.

n● Good understanding of performance marketing metrics, attribution models, and conversion

ntracking.

n● Experience in handling campaigns across lead generation, app installs, website traffic, and

ne-commerce objectives.

n● Knowledge of Meta Pixel, Events Manager, Custom Audiences, and Lookalike Audiences.

n● Strong analytical and problem-solving skills with the ability to interpret campaign data

neffectively.

n● Experience in budget management and scaling high-performing campaigns.

n● Ability to work in a fast-paced environment and manage multiple campaigns simultaneously.

n● Good communication and stakeholder management skills.

n

nCandidate Profile

n● Bangalore-based candidates preferred.

n● Flexible to work in dynamic business environments.

n● Strong ownership mindset and attention to detail.

n● Ability to work collaboratively with cross-functional teams.

n● Proactive approach toward campaign improvement and operational excellence.

n

nApply directly -

📌 Media Manager (Bengaluru)
🏢 Grapes Worldwide
📍 Bengaluru