Job Overview:

nWe are seeking an experienced and energetic Event Marketing Manager with 6 to 10 years of

nexpertise in end-to-end event marketing. In this role, you will be responsible for conceptualizing,

nplanning, sustaining, and executing comprehensive marketing strategies for live entertainment

nevents and intellectual properties (IPs). The ideal candidate possesses a strong blend of

ncreative strategic thinking, platform mastery (e.g., BookMyShow), digital promotion planning,

nclient management, and sponsorship deliverable execution.

n

nKey Responsibilities:

n

n1. Event Conceptualization & IP Generation

n● Brainstorm and develop innovative event concepts, creative layouts, and unique ideas

nfor Intellectual Property (IP) generation.

n● Lead the creative storytelling, visual themes, and overall promotional direction for live

nentertainment events.

n

n2. End-to-End Event Marketing Strategy

n● Formulate and execute comprehensive marketing plans across the entire campaign

nlifecycle: pre-launch, sustaining phases, and final execution.

n● Design robust digital promotion plans, social media campaign layouts, and content

nstrategies to drive engagement and ticket sales/attendees.

n

n3. Platform Management & Ticketing Partners

n● Oversee end-to-end listings, ticketing configurations, promotional placements, and

nspecial offers on platforms like BookMyShow, Paytm Insider, and other relevant

nticketing portals.





n● Maximize platform visibility and conversion rates through strategic partnerships and

nfeatured listings.

n

n4. Client Management & Sponsorship Handling

n● Serve as the primary point of contact for clients, partners, and key stakeholders.

n● Handle sponsorship relations from pitching to tracking and fulfilling all contractual

nmarketing deliverables on-ground and digitally.

n

n5. Presentations, Reporting & Analytics

n● Build high-impact client decks, pitch presentations, and campaign reports using

nPowerPoint/Keynote, and present them confidently to stakeholders.

n● Maintain data tracking, budget allocations, ticket sale analysis, and ROI metrics using

nAdvanced Excel.

n

nKey Requirements & Qualifications:

n

n● Experience: 6 to 10 years of proven experience in event marketing, live entertainment,

nagency, or brand experience domain.

n● Platform Knowledge: Deep familiarity with BookMyShow, Paytm Insider, and similar

nticketing/event promotion platforms.

n● Technical Skills: Advanced proficiency in MS Excel and PowerPoint / Presentation

ntools. Excellent presentation skills.

n● Creative & Strategic Acumen: Strong ability to contribute to creative layouts, campaign

nconcepts, copy ideas, and IP creation.

n● Sponsorship Management: Proven experience in client servicing, sponsor onboarding,

nand on-ground/digital deliverable execution.

n● Location: Based in or willing to work in Gurgaon (Preferred).

📌 Marketing Manager- Live & Entertainment Events (Haryana)
🏢 Alchemist Marketing u0026 Talent Solutions
📍 Haryana