Marketing Head – Roland India

Company: Galaxy Digital Pvt. Ltd.

Location: Kolkata, West Bengal

Job Type: Full-time

Experience: 10–15 years

Salary: ₹1,00,000 – ₹2,00,000 per month

Salary: Negotiable for the right candidate

About the Role

Galaxy Digital Pvt. Ltd., a distributor of musical instruments and pro audio products, is looking for an experienced Marketing Head – Roland India to lead the brand's marketing and market-development activities across India.

We are looking for a senior professional with 10–15 years of experience and strong knowledge of the Musical Instrument / Pro Audio industry, preferably with experience handling a major international music brand.

The ideal candidate should have an established network across dealers, distributors, retailers, artists, musicians, music educators, studios, institutions and industry partners.

Key Responsibilities

- Develop and execute the company's Pan-India marketing strategy.
- Develop marketing strategies for multiple musical instrument and pro audio brands.
- Build and strengthen relationships with dealers, distributors and retailers across India.
- Develop and execute dealer and channel marketing programs.
- Build strong relationships with artists, musicians, educators, studios and music institutions.
- Develop artist endorsement and artist engagement programs.
- Plan and execute new product launches and product introduction campaigns.
- Organize workshops, artist clinics, product demonstrations, exhibitions, trade shows and music events.
- Develop partnerships with music schools, colleges, institutions and industry organizations.
- Develop regional marketing strategies for North, South, East and West India.
- Identify new markets, dealers, business partners and customer segments.
- Strengthen brand visibility and market positioning across India.
- Monitor competitor activities, product launches, pricing, promotions and market trends.
- Work closely with Sales and Business Development teams to support revenue growth.
- Prepare annual and quarterly marketing plans and budgets.
- Measure marketing performance and business contribution.
- Manage marketing agencies, event partners and external vendors.
- Lead, manage and mentor the marketing team.
- Present marketing plans, market insights and performance reports to senior management.

Industry Knowledge Required The candidate should have strong knowledge of the Indian:

- Musical Instrument industry
- Pro Audio industry
- Music Technology industry
- Music retail market
- Dealer and distributor ecosystem
- Artist and musician ecosystem
- Studio and recording industry
- Live sound and entertainment industry
- Music education market
- Music events and exhibition ecosystem

Product Category Knowledge

Experience with one or more of the following categories will be highly valuable:

- Guitars & Bass




- Keyboards
- Digital Pianos
- Electronic Drums
- Acoustic Drums
- MIDI Controllers
- Synthesizers
- DJ Equipment
- Audio Interfaces
- Studio Monitors
- Microphones
- Mixers
- Live Sound Equipment
- Recording Equipment
- Musical Instrument Accessories

Industry Network – Highly Preferred The ideal candidate should have an established professional network with:

- Musical Instrument Dealers
- Distributors
- Retailers
- Artists & Musicians
- Music Educators
- Music Schools
- Colleges & Universities
- Recording Studios
- Producers
- Audio Engineers
- Event Organizers
- Music Festivals
- Artist Management Companies
- Industry Associations

Candidates with an established Pan-India network in the Musical Instrument / Pro Audio industry will be strongly preferred.

Required Experience

10–15 years of total professional experience, preferably with:

- 7 years of experience in Musical Instruments / Pro Audio / Music Technology / AV / Consumer Electronics or a closely related industry.
- Robust experience in brand marketing and channel marketing.
- Strong experience working with dealers, distributors and retailers.
- Experience handling product launches and major marketing campaigns.
- Experience organizing exhibitions, workshops, artist clinics and industry events.
- Experience managing marketing budgets.
- Experience managing teams, agencies and external partners.
- Experience developing markets across multiple regions or Pan-India.

Educational Qualification
- Bachelor's / Master's degree in Marketing, Business Administration, Management or a related field.
- MBA/PGDM in Marketing preferred.

Candidate Profile

We are looking for someone who is:

- Well-connected within the music industry
- Strong in dealer and distributor relationships
- Experienced in artist and musician engagement
- Commercially minded
- Strategic and creative
- A strong relationship builder
- Excellent in communication and negotiation
- Strong in team leadership
- Comfortable dealing with senior management
- Comfortable with extensive Pan-India travel
- Capable of converting marketing initiatives into measurable business growth

What We Value Most For this position, industry experience, relationships and market knowledge are extremely important.

We are particularly interested in candidates who understand and can strengthen the complete ecosystem:





Brand → Artist → Dealer → Retailer → Customer The candidate should be capable of building long-term relationships and creating business opportunities across the Indian Musical Instrument and Pro Audio market.

Candidates who have previously worked with major Musical Instrument, Pro Audio, Music Technology, AV or related brands are encouraged to apply.

Salary

₹1,00,000 – ₹2,00,000 per month

Salary will be negotiable based on experience, expertise, industry exposure and professional network.

Exceptional candidates with significant Musical Instrument / Pro Audio industry experience and an established Pan-India network may be considered beyond the stated salary range.

Why Join Us?

- Senior leadership position in the Indian Musical Instrument industry
- Chance to work across multiple brands and product categories
- Pan-India marketing responsibility
- Opportunity to build strong artist, dealer and distributor relationships
- Direct interaction with leading industry professionals
- Opportunity to develop large-scale product launches, workshops and industry events
- Significant responsibility for market development and brand growth

How to Apply

Interested candidates can apply with their updated CV/resume.

Candidates are encouraged to highlight:

- Musical Instrument / Pro Audio industry experience
- Brands previously handled
- Dealer and distributor network
- Artist and musician relationships
- Major product launches handled
- Major marketing campaigns handled
- Events and exhibitions managed
- Team size managed
- Marketing budgets handled
- Key business and marketing achievements

Only candidates with relevant senior-level experience will be considered.

Job Type: Full-time

Experience: 10–15 years

Location: Kolkata, West Bengal

Salary: ₹1,00,000 – ₹2,00,000 per month, negotiable for the right candidate

Pay: ₹100,000.33 - ₹200,000.33 per month

Application Question(s)

- How many years of experience do you have in the Musical Instruments, Pro Audio, Music Technology, AV, or a closely related industry?
- Have you previously handled marketing or brand management for a Musical Instrument / Pro Audio brand? If yes, please mention the brand(s).
- How strong is your existing Pan-India network among musical instrument dealers, distributors and retailers?
- Do you have established professional relationships with artists, musicians, music educators, studios, institutions or event organizers?
- Have you independently handled product launches, artist programs, workshops, clinics, exhibitions or major music-industry events?
- Are you willing to travel extensively across India for dealer visits, artist engagement, events, exhibitions and market development?
- Are you available to join immediately or within 15 days?

Experience:
- Musical Instrument / Pro Audio industry: 10 years (Preferred)

Work Location: In person

📌 Marketing Head – Musical Instruments & Pro Audio (Kolkata)
🏢 Galaxy Digital Pvt.Ltd
📍 Kolkata