28 Sep
|
HitTok Private
|
Garia
28 Sep
HitTok Private
Garia
Hittok Private Limited is a technology-driven company engaged in software development, mobile applications, digital marketing, and cutting-edge technology solutions. We are looking for an experienced and result-oriented Marketing Head to lead our marketing team, develop strategic marketing plans, and drive business growth across our projects and brands.
Job Responsibilities1. Marketing Strategy & Planning
- Develop and implement comprehensive marketing strategies aligned with company objectives.
- Plan and execute marketing campaigns for company products, services, and projects.
- Identify new business opportunities, target audiences, and potential markets.
- Establish marketing goals, KPIs, and performance measurement systems.
2. Digital Marketing & Advertising
- Lead and manage advertising campaigns across Meta Ads (Facebook and Instagram) and Google Ads.
- Plan, execute, and optimize paid advertising campaigns to generate leads, app downloads, customer acquisition, and sales.
- Manage advertising budgets and ensure effective utilization of marketing expenditure.
- Monitor campaign performance, conversion rates, cost per lead, and return on advertising spend (ROAS).
- Coordinate with creative and content teams for advertisements, promotional videos, banners, and marketing materials.
3. Team Management & Leadership
- Lead, manage, and supervise the marketing and digital marketing team.
- Assign responsibilities, set targets, and monitor individual and team performance.
- Train and guide marketing executives, digital marketers, and business development staff.
- Conduct regular team meetings and submit marketing progress reports to management.
4.
Brand Management & Promotion
- Develop brand awareness and maintain a consistent brand identity across digital platforms.
- Manage promotional activities across social media, websites, and other marketing channels.
- Plan product launches, promotional campaigns, events, and customer engagement activities.
- Develop strategies to improve customer acquisition, retention, and brand visibility.
5. Business Development & Lead Generation
- Develop strategies to generate qualified business leads and convert them into customers.
- Identify potential clients, business partners, corporate clients, and strategic partnerships.
- Coordinate with the sales and business development teams to achieve revenue targets.
- Research competitors, industry trends, customer needs, and market opportunities.
6. Reporting & Performance Analysis
- Prepare weekly and monthly marketing performance reports.
- Analyze campaign data using Google Analytics, Google Tag Manager, Meta Ads Manager, and other relevant tools.
- Monitor marketing KPIs, campaign expenditure, lead quality, and conversion performance.
- Recommend improvements based on campaign results and market research.
Required Skills & Qualifications
- Bachelor's degree in Marketing, Business Administration, Management, or a related field.
- Minimum 3 years of experience in marketing, digital advertising, or marketing team management preferred.
- Strong knowledge of Meta Ads and Google Ads campaign management.
- Experience in managing marketing teams, budgets, and business growth strategies.
- Excellent communication, leadership, negotiation, and decision-making skills.
- Ability to develop marketing plans and achieve measurable business targets.
- Proficiency in MS Excel, Google Sheets, and marketing analytics tools.
Key Performance Indicators (KPIs)
Performance will be evaluated based on:
Performance Area
Key Measurement
Lead Generation
Qualified leads and enquiries generated
Advertising
Campaign performance and cost efficiency
Business Growth
Customer acquisition and revenue contribution
Team Management
Team productivity and target achievement
Brand Awareness
Reach, engagement, and brand visibility
Reporting
Timely reports and achievement of marketing objectives
Compensation & Benefits
- Competitive salary based on experience and performance.
- Leadership opportunity to manage and grow the marketing department.
- Performance-based incentives, subject to company policy.
- Professional growth opportunities within Hittok Private Limited.
Application Process
Interested candidates may submit their updated CV along with details of their previous marketing experience, advertising campaign results, and team management experience.
Apply at: [email protected]
Pay: ₹10,000.00 - ₹30,000.00 per month
Benefits
- Cell phone reimbursement
Work Location: In person
📌 Marketing Head (Garia)
🏢 HitTok Private
📍 Garia