28 Sep
|
Divine Heart Hospital Research Centre
|
Lucknow
28 Sep
Divine Heart Hospital Research Centre
Lucknow
Job Summary:
We are looking for an experienced Marketing Manager to lead hospital marketing, patient acquisition, digital campaigns, corporate tie-ups, community outreach and brand promotion.
Key Responsibilities
- Develop and execute hospital marketing and promotional strategies.
- Manage OPD/IPD promotion, patient acquisition and lead generation.
- Coordinate with digital marketing agencies, print vendors and external partners.
- Manage social media, SEO/SEM, PPC and online campaigns.
- Build relationships with doctors, corporates, institutions and referral networks.
- Organize health camps, awareness programs, seminars and hospital events.
- Develop marketing content, brochures, posters, videos and digital creatives.
- Conduct market research and competitor analysis.
- Track marketing KPIs, leads, conversions and campaign performance.
- Manage marketing budgets, vendors and campaign expenditures.
- Prepare regular marketing reports and MIS for management.
- Support PR, media relations and community engagement activities.
Eligibility
- Bachelor's/Master's degree in Marketing, Business Administration, Healthcare Management or related field.
- 35 years of marketing experience, preferably 2+ years in hospital/healthcare marketing.
- Robust communication, negotiation, networking and leadership skills.
- Proficiency in MS Office, digital marketing and social media platforms.
- Willingness to travel locally for hospital marketing activities.
📌 Marketing Executive (Lucknow)
🏢 Divine Heart Hospital Research Centre
📍 Lucknow