ABOUT THE OPPORTUNITY

My client is one of the fast-growing premium Early Childhood Development & Consumer Services business

They are looking for an experienced B2B / B2B2C Business Development professional to build and scale its partner ecosystem across Mumbai Region.

The role will focus on developing strategic partnerships with organizations and communities that have direct access to parents and young children, and converting these partnerships into qualified customer acquisition and business growth opportunities.

Additionally , The role also combines Business Development, Strategic Partnerships and PR/Brand Outreach, with a strong focus on face-to-face relationship building, external stakeholder engagement and new business creation.

The individual will build partnerships with organizations that have direct access to parents and young children, while simultaneously developing relationships with content creators, influencers, journalists and media platforms to strengthen brand visibility and reach.

CORE MANDATE

Build the B2B2C partner ecosystem across

- Preschools,
- Daycares,
- Schools,
- Hospitals
- Pediatricians and
- Premium Residential Communities

to generate qualified parent acquisition and drive customer enrolments across Mumbai. while also driving

- PR
- influencer
- content creator
- Media Partnerships to increase brand awareness, parent engagement and customer acquisition.

DETAIL KEY RESPONSIBILITIES

1. B2B2C Business Development

Identify and build partnerships with:
- Premium Preschools and Playschools
- Daycare and Early Learning Centres
- K-12 / International Schools
- Pediatric Hospitals and Maternity Hospitals
- Pediatricians and Child Development Centres
- Premium Residential Communities / RWAs
- Parenting Communities and Platforms
- Child-focused brands and relevant ecosystem partners

1. New Partner Acquisition

- Build a strong pipeline of potential institutional and community partners across Mumbai.
- Independently identify decision-makers and initiate conversations.
- Conduct face-to-face meetings, presentations and product demonstrations.
- Understand partner requirements and develop customised partnership propositions.
- Drive negotiations and close commercial partnerships.

1. Parent Acquisition Through Partnerships

Develop partnership models that can generate qualified parent leads and Pathway enrolments, including:
- Referral partnerships




- Parent workshops
- Community activations
- Trial/experience sessions
- Parenting events
- Institutional tie-ups
- Co-branded initiatives
- Exclusive offers for partner communities
- Parent engagement programs

1. Territory Ownership

- Own the complete Mumbai territory and develop a city-wide partner ecosystem.
- Identify high-potential micro-markets based on affluent family concentration, preschool/daycare density and target-parent demographics.
- Build and maintain a healthy pipeline of institutional prospects.
- Track meetings, proposals, negotiations, closures and conversions.
- Ensure consistent partner activation and revenue contribution.

1. Relationship Management

- Build strong relationships with founders, owners, school leaders, centre heads, hospital administrators, pediatricians, community managers and RWA representatives.
- Convert initial partnerships into long-term strategic relationships.
- Identify opportunities to expand existing partnerships and improve customer acquisition.

6. GTM & Market Development

- Identify recent partnership opportunities and emerging customer segments.
- Develop local market-entry strategies for different Mumbai catchments.
- Work closely with Marketing, Operations and Customer Experience teams to execute partner-led campaigns.
- Provide market intelligence and competitor insights to the leadership team.

PR, Media & Influencer Partnerships

- Identify and build relationships with relevant content creators, parenting influencers, mom influencers, journalists, media houses, digital publications, print publications, podcasts and parenting platforms.
- Proactively pitch the company's brand story, initiatives, events and relevant thought-leadership opportunities.
- Develop mutually beneficial partnerships and collaborations with influencers and content creators.
- Explore opportunities for editorial coverage, interviews, expert features, podcasts, events, brand collaborations and relevant media placements.




- Build a strong network of journalists, editors, creators and media stakeholders relevant to the early-childhood, parenting, education and family ecosystem.
- Identify topical and timely opportunities where the brand can participate in conversations around parenting, early childhood development and child learning.

KEY SUCCESS METRICS

- Number of qualified B2B/B2B2C partnerships developed
- Number of strategic partnerships closed
- Qualified parent leads generated through partnerships
- Trial / Starter Experience registrations generated
- Paid Pathway enrolments generated
- Revenue generated through partnership channels
- Partner activation and conversion rates
- Territory-wise pipeline development
- Partner retention and repeat business

IDEAL CANDIDATE PROFILE

- 6 to 9 years of experience in Business Development, Strategic Partnerships, Institutional Sales, Channel Sales or B2B2C Sales.
- Strong experience in field sales / consultative selling with significant face-to-face stakeholder engagement.
- Proven track record of independently developing new markets and acquiring new accounts/partners.
- Strong exposure to one or more of the following sectors:

- Education / EdTech
- Preschool / Daycare / Early Learning
- Healthcare / Hospitals / Pediatric Networks

- Premium Consumer / Parenting
- Community / Residential Business Development
- Wellness / Family-focused services
- Strong communication, presentation, negotiation and relationship-management skills.
- Comfortable meeting senior stakeholders and decision-makers.
- Existing relationships/network across education, healthcare, parenting, media, content creator or consumer ecosystems will be an advantage.
- Comfortable interacting with founders, senior management, school leaders, hospital stakeholders, pediatricians, community leaders, journalists, editors and influencers.
- Strong commercial orientation combined with relationship-building capability.

Preferred Industry Background Candidates from the following sectors would be relevant:
- Education
- EdTech
- Preschool
- Daycare
- Early Learning
- Healthcare , Hospitals , Pediatric
- Child Development | Parenting / Baby & Kids
- Consumer Services
- Brand Partnerships | PR / Media Relations | Influencer / Creator Partnerships |
- Events & Community Partnerships | Wellness / Family-focused Services

📌 Manager_ Senior Manager_ BD & Strategic Partnerships & PR _C (Mumbai)
🏢 Fyndbridge Consulting Services
📍 Mumbai