We are looking for a energetic and results-driven Hotel Marketing Manager to develop and execute marketing strategies that increase hotel visibility, drive room bookings, generate revenue, and strengthen the hotel's brand presence.

The ideal candidate will have strong experience in hotel marketing, digital marketing, social media, content creation, promotions, online travel platforms, and local market development, with a clear understanding of hospitality customer behavior.

Key Responsibilities

Marketing Strategy

- Develop and implement annual and monthly hotel marketing plans aligned with business and revenue objectives.
- Identify target markets, customer segments, and new business opportunities.
- Develop campaigns to increase occupancy, ADR, RevPAR, restaurant revenue, events, and other hotel revenue streams.
- Monitor competitor activities, pricing, promotions, and market trends.
- Build and maintain the hotel's brand positioning and marketing calendar.

Promotions & Revenue Generation
- Develop seasonal offers, packages, staycation offers, dining promotions, festive campaigns, and special-event promotions.
- Work closely with the Revenue, Sales, Front Office, F&B;, and Operations teams to ensure marketing campaigns support business targets.
- Promote direct booking incentives and loyalty initiatives.
- Support strategies to increase weekday, weekend, corporate, group, and leisure business.

OTA & Online Presence
- Coordinate with Online Travel Agencies (OTAs) and other distribution partners.




- Ensure accurate and attractive presentation of hotel information, images, offers, facilities, and packages online.
- Monitor online reviews and ratings and coordinate appropriate responses with hotel management.
- Identify opportunities to improve the hotel's online reputation and visibility.

Marketing Analytics & Reporting
- Prepare weekly and monthly marketing performance reports.
- Track KPIs such as:
- Website traffic
- Direct bookings
- Leads and enquiries
- Social media reach and engagement
- Campaign conversions
- Cost per lead/acquisition
- Online reputation
- Revenue generated from campaigns
- Analyze results and recommend improvements to marketing activities.

Required Qualifications
- Bachelor's degree in Marketing, Hospitality Management, Business Administration, Communications, or a related field.
- 3–6 years of relevant marketing experience, preferably within the hotel or hospitality industry.
- Strong understanding of digital marketing and social media.
- Experience with hotel marketing campaigns and promotional activities.
- Good communication, presentation, negotiation, and interpersonal skills.
- Strong analytical and organizational abilities.
- Proficiency in MS Office/Google Workspace and marketing platforms.
- Knowledge of hospitality systems, OTA platforms, CRM, Google Analytics, and advertising platforms is an advantage.

Pay: ₹30,000.00 - ₹45,000.00 per month

Benefits

- Cell phone reimbursement
- Food provided
- Paid time off
- Provident Fund

Work Location: In person

📌 Hotel Marketing Manager (Coimbatore)
🏢 Evara Resorts
📍 Coimbatore