28 Sep
|
merivon capital
|
Nehru Place
28 Sep
merivon capital
Nehru Place
– AI & Digital Marketing Executive
Company: Merivon Capital
Industry: Financial Services / Loan & Business Finance
Location: Nehru Place, New Delhi
Employment Type: Full-Time
Experience: 3–4 Years
Joining: Immediate Joiner Preferred
About Merivon Capital
Merivon Capital is a financial-services and business-finance company helping businesses with funding and financing solutions through banking and NBFC relationships. The company works across areas including business finance, working capital, project funding and other loan solutions.
Role Overview
We are looking for an AI & Digital Marketing Executive who can handle digital prospecting, B2B lead generation, LinkedIn, Apollo.io, Sales Navigator, email marketing and basic website activities.
Key Responsibilities
LinkedIn & Sales Navigator
- Manage the company LinkedIn page and maintain regular professional content.
- Create and publish business, finance, company and industry-related posts.
- Use LinkedIn Sales Navigator to identify companies, business owners, founders and decision-makers.
- Build targeted B2B prospect lists and conduct LinkedIn outreach.
- Monitor LinkedIn engagement and page performance.
Apollo.io & Lead Generation
- Use Apollo.io for B2B prospecting, contact research and lead generation.
- Identify relevant companies and decision-makers based on defined criteria.
- Create and maintain accurate lead databases.
- Manage prospect outreach, follow-ups and email sequences.
- Track lead status and maintain daily/weekly lead-generation reports.
Email Marketing
- Create professional B2B email campaigns and personalized outreach.
- Manage email templates, sequences and follow-ups.
- Track campaign responses and engagement.
- Maintain professional communication with prospects.
AI Tools
- Use ChatGPT, Gemini,
Canva AI and other AI tools for marketing and business activities.
- Create LinkedIn posts, email drafts, captions, content ideas and research using AI.
- Write effective prompts and edit/fact-check AI-generated content.
- Explore new AI tools to improve productivity and lead-generation activities.
Website Management
- Handle basic website content updates.
- Coordinate with the website/technical team for required changes.
- Check website content, forms and contact information.
- Support landing-page and website-based lead-generation activities.
Requirements
- 3–4 years of relevant experience in Digital Marketing, B2B Lead Generation, Sales Support or Business Development.
- Hands-on experience with Apollo.io and LinkedIn Sales Navigator.
- Good knowledge of LinkedIn company-page management.
- Experience with B2B prospecting and lead generation.
- Knowledge of email marketing and cold-email outreach.
- Practical knowledge of AI tools such as ChatGPT, Gemini and Canva AI.
- Basic understanding of website/content management.
- Excellent English communication and writing skills.
- Good knowledge of Excel/Google Sheets for maintaining lead databases.
- Strong research, follow-up and organizational skills.
- Target-oriented and proactive approach.
Preferred Candidate
- Experience in loan, financial services, NBFC, banking, fintech or B2B finance.
- Immediate joiner preferred.
- Candidates who have independently handled Apollo + Sales Navigator + LinkedIn + Email Marketing will be preferred.
Work Location: Nehru Place, Current Delhi. Pay: ₹18,000.00 - ₹23,000.00 per month
Education
- Bachelor's (Preferred)
Experience:
- B2B: 2 years (Preferred)
Language:
- English (Preferred)
Location:
- Nehru Place, Delhi, Delhi (Preferred)
Work Location: In person
📌 Growth Marketing Manager (Nehru Place)
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