Email Marketing Executive – International Lead Generation

Job Type: Full-Time

Work Mode: 100% Remote

Salary: ₹15,000 – ₹20,000 per month

Experience: Minimum 2 years

About the Role

We are looking for an experienced Email Marketing Executive who has worked with digital marketing, advertising, creative, or other service-based agencies and has a proven track record of generating international B2B leads through email outreach.

This is a performance-driven role. We are specifically looking for someone who understands how to identify the right overseas prospects, build targeted databases, create effective outreach campaigns, manage follow-ups, and consistently generate qualified business leads for a digital marketing agency.

Candidates should have demonstrated experience generating clients/leads from international markets and should be confident in handling foreign outreach rather than learning the process from scratch.

Key Responsibilities

- Build and manage targeted databases of international prospects and decision-makers.
- Identify potential clients for digital marketing, SEO, performance marketing, social media, website, branding, and creative services.
- Plan and execute B2B cold email campaigns for overseas markets.
- Research companies, industries, decision-makers, and business requirements before outreach.
- Write personalised and conversion-focused email sequences.
- Manage follow-ups and nurture prospects throughout the outreach cycle.
- Test subject lines, messaging, targeting, and email sequences to improve response rates.
- Qualify responses and ensure leads meet agreed criteria before passing them to the sales team.
- Maintain accurate records of campaigns, responses, meetings, and qualified leads.
- Track campaign performance including delivery, open rates, reply rates, positive responses, meetings, and qualified opportunities.




- Continuously improve targeting and campaign strategy based on performance data.
- Work closely with the business development and sales team to improve lead quality and conversion.
- Stay updated with international B2B outreach practices, email deliverability, and prospecting methods.

Performance Expectation The candidate should be capable of generating approximately 60 qualified international leads per month, based on agreed lead criteria.

This role is intended for someone with proven experience and a repeatable process for international lead generation, particularly for agency/service businesses.

Candidates should be able to demonstrate previous results through campaign reports, lead lists, meeting numbers, client acquisition results, or other relevant proof of work.

Requirements

- Minimum 2 years of experience in email marketing, cold email outreach, lead generation, or international B2B sales support.
- Prior experience working with a digital marketing, advertising, creative, IT, SaaS, consulting, or other service-based agency.
- Proven experience in international/foreign market outreach.
- Strong understanding of B2B prospecting and lead qualification.
- Experience with tools such as Apollo, Instantly, Smartlead, Lemlist, HubSpot, Mailchimp, Clay, LinkedIn Sales Navigator, or similar platforms.
- Strong written English and ability to write professional, persuasive outreach emails.
- Understanding of email deliverability, domain reputation, spam prevention, and campaign optimisation.




- Strong research and prospecting skills.
- Ability to consistently work towards monthly lead-generation targets.
- Analytical mindset with the ability to identify what is and is not working in campaigns.
- Agency experience and experience selling digital marketing services to international clients will be strongly preferred.

What We’re Looking For

We are not looking for someone who simply knows how to send bulk emails.

We are looking for someone who understands who to target, what to say, when to follow up, how to qualify a prospect, and how to consistently generate genuine international business opportunities.

A strong track record of generating leads for agencies or service businesses will be a major advantage.

Proof of Work Is Mandatory

Please share your updated CV along with proof of previous international lead-generation work.

This can include campaign results, number of qualified leads generated, meetings booked, industries/markets targeted, sample outreach campaigns, or other measurable outcomes.

What We Provide

- All required tools and platforms will be provided by the company.
- Performance-based incentives with strong earning potential.
- 100% work from home setup.
- Opportunity to work on international markets and overseas client acquisition.
- Exposure to digital marketing, SEO, performance marketing, social media, websites, branding, and creative services.
- Annual company offsite for team bonding and collaboration.

Salary: ₹15,000 – ₹20,000 per month

Experience: Minimum 2 years

Work Mode: 100% Remote

Pay: ₹15,000.00 - ₹20,000.00 per month

Benefits

- Work from home

Application Question(s):
- How many number of qualified leads you can creative every month?

Experience:
- Email marketing: 2 years (Preferred)

Work Location: Remote

📌 Email marketing Executive - Lead Generation (India)
🏢 THE DRIYA CREATIVES
📍 India