28 Sep
|
Aakash Institute
|
India
28 Sep
Aakash Institute
India
We are hiring......
DIGITAL MARKETING MANAGER
We are looking for a dynamic Digital Marketing Manager to lead and scale our digital initiatives across West Bengal & Patna.
Location: Corporate Office, Park Circus, West Bengal
Employment Type: Full time
Experience: Minimum 5 years of hands-on digital marketing experience preferred
Key Responsibilities: Plan and execute localized, end-to-end digital performance marketing campaigns across West Bengal and Patna to maximize student admissions and brand visibility.Lead Generation: Optimize multi-channel paid campaigns (Google Ads, Meta Ads, LinkedIn Ads, YouTube) to deliver high-quality leads with a strong focus on ROI and lower acquisition costs.SEO & Content: Oversee SEO initiatives, local business listings,
and regional content strategies to boost organic search presence and map rankings.Social Media & Analytics: Manage regional social media channels, track campaign analytics, and deliver actionable insights using Google Analytics, CRM tools, and real-time dashboards.Team Collaboration: Partner closely with regional center heads, admissions teams, and the central marketing team to align online campaigns with offline enrollment goals.
Experience: 5 years of core, hands-on experience managing large-scale digital budgets (Education/EdTech sector experience is a massive plus).
Technical Skills: Deep expertise in running performance campaigns, utilizing marketing automation tools, managing web analytics, and handling CRMs.
📌 DIGITAL MARKETING MANAGER (India)
🏢 Aakash Institute
📍 India