About LeaderNovo LeaderNovo works with organisations on talent diagnostics, leadership development and technology-enabled people solutions.

The Human Capability

Technologies (HCT) Business Unit focuses on B2B solutions for HR, talent and business teams, including psychometric assessments, AI powered platforms - SalesPulse and CoachPulse.

Role Purpose

We are looking for an early-career sales professional to build the market for LeaderNovo's Products portfolio. This is a B2B SaaS sales role involving outbound prospecting, discovery, product demonstrations, pilot conversion and account expansion with corporate clients. The role requires someone who can understand a client's business problem, position the right product use case, manage a disciplined sales pipeline and move opportunities from first conversation to commercial closure.

Key Responsibilities1. Prospecting and Account Development · Identify target organisations and relevant decision-makers across HR, Talent Management, L&D;, Talent Acquisition, Sales and business leadership. · Build and maintain a structured target-account database and prospecting plan. · Generate new conversations through phone, email, LinkedIn, referrals and other outbound channels. · Research accounts before outreach to identify relevant talent, leadership or sales challenges.

- Lead Qualification and Discovery · Conduct initial discovery conversations to understand business needs, current processes, stakeholders, timelines and buying intent. · Qualify opportunities based on problem relevance, fit, decision process, urgency and commercial potential. · Distinguish genuine buying opportunities from general enquiries and exploratory interest. 3.

Consultative Product

Selling · Develop a strong working understanding of LeaderNovo's assessments, SalesPulse and CoachPulse and explain their business relevance clearly. · Position products around specific client problems rather than presenting the full product catalogue. · Build use-case-led conversations around talent decisions, leadership readiness, sales capability,



manager development and behavioural practice. · Involve founders, product, research or pre-sales colleagues appropriately for deeper solution discussions.

- Demonstrations, Pilots and Proposals · Coordinate product demos, sample report walkthroughs and pilot discussions. · Support preparation of proposals, commercial discussions and client follow-up. · Move qualified prospects toward a defined paid pilot, deployment or product purchase. · Coordinate internally to ensure client requirements and next steps are clearly documented.
- Pipeline and Sales Discipline · Maintain accurate opportunity information in the CRM, including stage, value, stakeholders, next action and expected closure. · Track opportunities from prospecting to meeting, qualified opportunity, demo, proposal or pilot, closure and deployment. · Maintain consistent follow-up and build sufficient qualified pipeline against monthly and quarterly targets. · Provide regular reporting on pipeline health, conversions, risks and likely closures. 6.

Account

Expansion and Cross-Selling · Maintain contact with customers after an initial pilot or deployment and identify opportunities to expand usage across cohorts, teams or business units. · Identify relevant opportunities for other Digital Products. · Refer Learning Services opportunities to the appropriate LeaderNovo team when they emerge, while retaining primary focus on the Digital Products BU.

Key Performance





Indicators · Qualified meetings generated · Qualified opportunities created · Paid pilots and product deployments · Revenue and bookings generated · Pilot-to-deployment conversion · Opportunity-to-sale conversion · Average account value · Qualified pipeline value and coverage · New corporate logos acquired · Account expansion opportunities · CRM and follow-up discipline Candidate ProfileEssential · 1-3 years of experience in B2B SaaS sales, business development or inside sales. · Hands-on experience selling software, technology platforms or subscription-based B2B products to corporate customers. · Comfort with outbound prospecting and initiating conversations with new accounts. · Ability to conduct structured discovery and understand a client's business requirement before pitching. · Comfort speaking with HR, business and other corporate decision-makers. · Robust verbal and written communication skills. · Good follow-up, pipeline management and CRM discipline. · Ability to learn moderately complex products and explain them in simple business language. · Comfort working with sales targets and measurable commercial outcomes. Preferred · Experience selling HR Tech, assessments, talent solutions, learning technology or AI-enabled business products. · Exposure to enterprise or mid-market sales involving multiple stakeholders, demonstrations or pilots. · Familiarity with LinkedIn-based prospecting, CRM tools and online product demonstrations.

Attributes We

Value · Curiosity and the ability to understand the client's problem before pitching · Persistence without overly aggressive selling · Commercial orientation and comfort asking for the next step · Structured follow-up and personal discipline · Ability to work independently while knowing when to involve senior colleagues · Interest in HR, talent, leadership and workplace technology Why Join LeaderNovo You will work closely with LeaderNovo's founders, product and research teams while helping build the commercial engine for a growing portfolio of assessment and AI-enabled products. The role offers hands-on exposure to consultative B2B SaaS selling, enterprise conversations, product demonstrations, paid pilots, account-based selling and the early-stage scaling of a digital products business.

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