Job Title: D2C E-Commerce Head

Location: Gurugram, Haryana

Job Type: Full time

Salary: Up to ₹22,000,000 / year (₹24 LPA)

About the Role:

We are hiring a result-driven D2C E-Commerce Head to lead, scale, and manage our Direct-to-Consumer business. You will have full ownership of our P&L;, website operations, performance marketing strategies, customer acquisition, and retention initiatives to drive scalable, profitable growth.

Key Responsibilities:
Own the complete D2C business strategy, top-line revenue, and bottom-line profitability.
Manage end-to-end performance marketing (Meta, Google Ads, YouTube) focusing on ROAS, CAC, and LTV.
Lead the website operations (Shopify) to improve user conversion rate, average order value (AOV), and user experience.
Drive retention and repeat revenue through structured CRM campaigns (Email, WhatsApp, SMS).
Coordinate across inventory, logistics, design, and customer service teams to minimize returns and improve order fulfillment.




Build and mentor the internal team while managing external performance and creative agencies.

Requirements:
8–12 years of experience in managing D2C / E-commerce businesses[cite: 1].
Solid hands-on expertise with Shopify, Google Analytics (GA4), Meta Ads, and Google Ads[cite: 1].
Proven track record of managing marketing budgets and hitting profit/revenue benchmarks.
Deep understanding of e-commerce economics: CAC, ROAS, CVR, AOV, LTV, and Contribution Margins.
Bachelor's degree (MBA preferred).

Pay: ₹1,500,000.00 - ₹2,200,000.00 per year

Application Question(s):
What is the maximum monthly D2C revenue and performance ad spend you have directly managed?
What average ROAS and Conversion Rate (CVR) did your D2C store achieve under your leadership?
How many years of hands-on experience do you have managing and optimizing Shopify stores and paid marketing channels (Meta/Google Ads)?

Work Location: In person

📌 E Commerce Headc Gurugram
🏢 Career Bloc
📍 Gurugram