Job Title: Digital Marketing Specialist (Meta & Google Ads)

Experience: minimum 3+ Years
Location: Visakhapatnam, India
Shift: Day Shift (Flexible based on campaigns)
Company Name: MAC Aesthetics Vizag

Job Summary

We are looking for a results-driven Digital Marketing Specialist with 4+ years of experience in managing paid campaigns on Meta (Facebook & Instagram) and Google Ads. The ideal candidate should have hands-on expertise in campaign strategy, optimization, and performance tracking to generate high-quality leads and maximize ROI.

Key Responsibilities
Plan, execute, and manage Meta Ads (Facebook & Instagram campaigns)
Create and optimize Google Ads campaigns (Search, Display, YouTube)
Perform keyword research, audience targeting, and competitor analysis
Monitor campaign performance and optimize for conversions and ROI
Manage budgets and bid strategies effectively
A/B test creatives, copies, and landing pages
Generate performance reports and actionable insights




Collaborate with design and content teams for ad creatives
Implement tracking tools (Google Analytics, Meta Pixel, GTM)
Stay updated with the latest digital marketing trends and algorithms

Required Skills & Qualifications
3+ years of experience in digital marketing
Robust expertise in:
Meta Ads Manager (Facebook & Instagram Ads)
Google Ads (Search, Display, Video campaigns)
Valuable understanding of lead generation and conversion funnels
Hands-on experience with Google Analytics & Tag Manager
Robust analytical and problem-solving skills
Excellent communication and reporting skills

Preferred Skills
Experience in SEO and content marketing
Knowledge of landing page optimization (CRO)
Experience with marketing automation tools
Ability to handle multiple campaigns across industries

Pay: ₹30,000.00 - ₹50,000.00 per month

Work Location: In person

📌 Digital Marketing Specialist Meta & Google Ads Visakhapatnam
🏢 MAC Aesthetics
📍 Visakhapatnam