Position: Area Sales Manager

Department: Channel Sales (Water Purifier)

Location: Delhi, Gurugram, Patna

About the Role

We are looking for a agile and result-oriented Manager to drive Channel Sales for our Kuhl Fans vertical. The incumbent will be responsible for managing distributor/dealer networks, expanding market presence, and leading a high-performing regional sales team across an assigned state or large territory.

Key Responsibilities
Manage and grow Channel Sales for the assigned region/state for water Purifier Segment category.
Identify, onboard, and activate current distributors and dealers across the territory
Maintain and strengthen business relationships with existing channel partners to ensure consistent offtake and loyalty
Develop and execute regional sales strategies to achieve volume, revenue, and market share targets
Lead, motivate,



and manage the regional sales team set targets, review performance, and drive capability building
Monitor secondary sales, stock movement, and scheme effectiveness at the distributor/dealer level
Coordinate with marketing for local activations, trade promotions, and brand-building initiatives
Provide regular market intelligence on competition, pricing, and consumer trends

Requirement: Minimum 5 years in Consumer Durable Industry

Education: Graduate: any stream

Total Experience: Minimum 5 years in Consumer Durable Industry

Product Experience: Water purifier or Large appliances category

Industry Background: FMCD / Consumer Durables / Electrical Appliances

📌 Area Sales Manager Ro Gurugram
🏢 KENT
📍 Gurugram