We are looking for an experienced

Branding Lead / Manager to strengthen brand positioning, visibility and engagement across patient and stakeholder touchpoints.

Key Responsibilities
Develop and execute integrated brand strategies aligned with business and growth objectives.
Strengthen brand positioning, visibility, recall and consistency across channels.
Lead integrated campaigns across digital, social media, content, PR, outdoor and on-ground platforms.
Leverage patient insights, market trends and competitor intelligence to identify branding prospects.
Drive digital and social media initiatives to enhance brand engagement and reach.
Work closely with internal teams and external agencies to deliver high-impact campaigns and communications.
Ensure consistent brand identity across hospital touchpoints.

What We're Looking For
8–10+ years of experience in brand management, marketing or communications.
Healthcare/hospital, FMCG, consumer or service-brand experience preferred.
Proven experience in developing and executing integrated brand campaigns.
MBA/PGDM in Marketing, Communications or a related discipline preferred.
Robust creative, analytical, communication and stakeholder-management skills.

📌 Branding Lead / Manager Thiruvananthapuram
🏢 Aster DM Quality Care
📍 Thiruvananthapuram