Job Responsibilities:
Develop and implement effective marketing strategies to increase brand awareness, enquiries, admissions, and revenue.
Plan and manage digital and offline marketing campaigns across multiple channels.
Manage and monitor social media platforms, online promotions, and digital marketing activities.
Generate and manage leads through various marketing channels and promotional campaigns.
Monitor the performance of marketing campaigns and prepare regular reports for management.
Conduct market research and identify new marketing opportunities and target audiences.
Coordinate with Sales, HR, Academic, and Branch teams to achieve organizational objectives.
Plan and execute promotional events, seminars, campaigns, job fairs, and other marketing activities.
Monitor market trends and competitor activities and suggest suitable marketing strategies.
Manage marketing budgets and ensure effective utilization of resources.
Coordinate with external agencies, designers, vendors, and media partners when required.
Develop and maintain marketing materials, promotional content, and branding activities.




Set marketing targets and monitor the performance of the marketing team.
Lead, guide, and motivate the marketing team to achieve assigned targets.
Ensure timely execution of branch-level marketing activities.
Identify new marketing channels and implement cutting-edge promotional strategies.
Prepare weekly and monthly marketing performance reports.
Ensure timely fulfilment of company marketing requirements.
Perform other duties and responsibilities assigned by the management.

Requirements:
Bachelor's degree in Marketing, Business Administration, or a related field.
10+ years of experience in marketing or a related role.
Robust knowledge of digital marketing, social media, lead generation, and campaign management.
Valuable communication, leadership, analytical, and team-management skills.
Ability to work with multiple teams and manage marketing activities across different branches.
Experience in the education/training sector will be an added advantage.

Pay: ₹50,000.00 per month

Work Location: In person

📌 Marketing Manager Kottayam (India)
🏢 Al Salama School of Safety Studies
📍 India