Job Description

Role: Senior Area Sales Manager

/n

Location: - Chennai

/n

Job Type: Full time

/n

/n

The SeniorASM will be responsible for the entireTamil Nadu region— not a layer of state leadership, but a hands-on, on-ground charge covering all markets, distributors and the field team across the state. This is an execution-first role for someone who wants to run a full region personally rather than manage through additional layers.

/n

/n

Key responsibilities

/n

/n
Own primaryand secondary sales delivery for the entire Tamil Nadu region.
/n
Manage and directly coach the field sales team (Sales Officers/ TSIs) acrossall territories in the state.
/n
Build and strengthen distributor relationships — coverage, service levels, stockhealth and commercial discipline.
/n
Drive productive distribution, outlet throughput, range selling and on-shelf availability.
/n
Identify and act on growth opportunities in underdeveloped and current marketswithin the state.
/n
Track and review primary/secondary sales,



stock ageing,collections and claimson a regular cadence.
/n
Execute trade schemes and activities with explicit commercial rationale and follow-through.
/n
Coordinate with Marketing, SupplyChain and Sales Operations to convert plans into marketaction.
/n

/n

/n

Candidate profile

/n

/n
6–9 years in FMCG field sales,with proven ownership of a full territory or region.
/n
Someone with min years’experience as ASM
/n
Robust workingknowledge of Tamil Nadu‘s generaltrade and distributor landscape; fluency in Tamil and working proficiency in English.
/n
Hands-on, on-the-ground operator — comfortable being in marketmost of the time ratherthan running the business remotely.
/n
Track record of growingdistribution or turningaround a weak territory, not just maintaining an existing one.
/n
Graduate degree required.
/n

/n

📌 Senior Area Sales Manager Madurai
🏢 ApTask
📍 Madurai