Background
Praan (Praan, Inc.) is an impact focused deep-tech startup democratizing clean air using breakthrough filterless technology. The company is backed by top tier VCs and CXOs globally and currently operates between the United States and India. Our team puts extreme attention to detail and loves building technology that's aspirational. Praan's team and culture is positioned to empower people to solve large global problems at an accelerated pace.
Why
Everyone worries about the dooms-day in climate change which is expected to occur in the 2050s. However, there's one doom's day which is the reality for millions of people around the world today. Air pollution takes more than 7 Million lives globally every single year.
Over 5% of premature children death occur due to air pollution in developing countries. Everyone has relied on governments or experts to solve the problem, but most solutions up until today have either been too expensive or too ineffective. Praan is an attempt at making the future cleaner, healthier, and safer for the generations to come.
Job Overview
Praan’s team solves nuanced technical problems using design, cutting edge engineering, and manufacturing. However, this nuance serves as a high barrier for usability if the software, brochures, manuals, and other marketing materials aren’t able to convey the concepts simply and visually. Further, with high emphasis on design and space, it’s imperative that Praan’s technology along with its impact, uniqueness, and reliability is conveyed effectively to any audience.
As a Visual Communication Designer, you will primarily focus on creating compelling visual narratives across marketing, product and technical content, while also contributing to UI/UX design for our digital products.
- Design high-quality 2D and 3D visuals — product renders, in-context and interior renders — for brochures, presentations, social media and marketing materials
- Create convincing compositions that place our products into real-world environments with accurate scale, lighting, materials and spatial context
- Translate complex hardware and technology into clear, visually compelling representations
- Develop illustrations, renders, animations and motion graphics for campaigns and promotional content
- Create visual assets for our website, app and digital interfaces, supporting UI/UX where required
- Craft solid visual stories that communicate Praan's mission, technology and impact
- Maintain a cohesive visual language and consistency across all communications, following brand guidelines
- Collaborate with marketing, product, sales and engineering teams to align visuals with brand and business goals
- Manage multiple projects in parallel, ensuring every deliverable meets a high bar of quality, accuracy and polish
Skill Requirements
- A degree/diploma in 3D design, computer animation, graphic/communication design, industrial design, fine arts or a related field
- Strong experience in visual design, illustration, composition, animation and 3D rendering
- Proficiency with tools such as Adobe Creative Suite, KeyShot, Cinema 4D, Blender, Figma, After Effects and Premiere Pro (or similar)
- Ability to create product-in-environment and interior renders that feel realistic, intentional and context-aware
- A strong sense of lighting, materials and spatial realism in product visualisation
- A solid grasp of typography, colour, layout, and both print and digital design
- Strong storytelling instincts and a sharp eye for detail
- Ability to manage time well and thrive in a fast-moving, high-ownership environment
Good to Have
- Experience working with a deep-tech or hardware startup
- Experience with UI/UX workflows or collaboration with product teams
- Videography or video production experience
- Experience working within a design team
- Ability to thrive in a fast-paced, high-ownership environment
Praan is an equal opportunity employer and does not discriminate based on race, religion, caste, gender, disability or any other criteria. We just care about working with great human beings!
📌 Visual Communication Designer (Mumbai)
🏢 Praan
📍 Mumbai