Sales & Business Development

Industry

Real Estate / Property Development

Experience

5-9 yrs+ years of relevant experience in real estate sales, with strong experience in managing sales teams and large-scale projects.

Reporting To

Branch Head

Role Overview

We are looking for an experienced and result-oriented Assistant Director Sales to lead and drive the real estate sales function. The candidate will be responsible for achieving revenue targets, building and managing high-performing sales teams, developing channel and direct sales networks, and ensuring strong sales closures and collections. The role requires strong market knowledge, leadership capability, strategic thinking, and a proven track record in achieving real estate sales targets.

Own Team is Preferred - (5-8 members)

### Key Responsibilities

* Develop and execute sales strategies to achieve monthly, quarterly, and annual sales targets.

- Lead, mentor, and manage the sales team to maximize productivity and conversions.
- Drive sales across direct sales, channel partners, brokers, and institutional networks.
- Develop and maintain robust relationships with key channel partners and real estate consultants.
- Generate and convert leads through various sales and marketing channels.
- Monitor site visits, lead conversion, bookings, cancellations, and collections.
- Take ownership of revenue, booking value, and collection targets.
- Identify new markets, customer segments, and business opportunities.
- Prepare sales forecasts, MIS reports, and performance reviews for senior management.
- Conduct regular performance reviews and implement corrective actions to improve team productivity.
- Ensure effective pricing, inventory management, offers, and sales promotions in coordination with management.
- Build a strong sales culture focused on performance, accountability, customer experience,



and revenue growth.
- Track competitor projects, pricing, market trends, and customer preferences.
- Ensure compliance with company policies, sales processes, documentation, and applicable real estate regulations.
- Support senior management in business planning, budgeting, and expansion initiatives.

Candidate Profile

* Graduate/MBA in Sales, Marketing, Business Management, or a related field preferred.
- 5-9 years of experience in real estate sales, preferably with reputed developers.
- Strong experience in managing large sales teams and channel partners.
- Proven track record of achieving and exceeding sales targets.
- Robust understanding of residential/commercial real estate sales and the local market.
- Excellent negotiation, communication, presentation, and leadership skills.
- Strong network among channel partners, brokers, HNI clients, and property consultants.
- Target-driven, commercially strong, and capable of working in a fast-paced environment.
- Strong analytical skills with the ability to use sales data and MIS for decision-making.

### Key Performance Indicators (KPIs)

- Monthly/Quarterly/Annual Sales Value
- Booking & Revenue Achievement
- Collection Achievement
- Lead-to-Site-Visit Conversion
- Site-Visit-to-Booking Conversion
- Channel Partner Productivity
- Team Productivity and Target Achievement
- Inventory Movement
- Cancellation Control
- Customer Satisfaction
- Profitability and Sales Efficiency

Compensation

Competitive fixed compensation + performance-linked incentives, with the structure aligned to sales achievement, collections, and overall business performance.

Location

[Insert Location]

Employment Type

Full-Time

Ideal Candidate

A senior real estate sales professional who can build teams, develop strong channel networks, drive large-ticket closures, and take ownership of revenue and business growth.Role & responsibilities

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