04 Oct
|
Flipkart
|
Bengaluru
04 Oct
Flipkart
Bengaluru
Position: Marketing Operations
Employment Type: Contractual (12 months, extendable based on performance)
Location:Work Type - Onsite
ETV Campus, Flipkart Office, Bangalore
Offer Execution
- Own endtoend offer lifecycle discount structuring, pricing accuracy, mapping & configuration.
- Drive offer readiness timelines in sync with category, pricing, and product teams.
- Build scalable offer tracking framework to reduce adhoc checks.
- Identify recurring setup errors; partner with product/tech to automate validations.
- Track offer performance metrics: visits, conversions, redemption %, ROI, GMV impact.
Marketing & GTM Execution
- Own campaign execution for new launches from brief to golive.
- Drive monthly GTM targets by ensuring distribution readiness, visibility inputs, and campaign assets.
- Track campaign effectiveness via Power BI dashboards/Excel; translate funnel metrics into actionable leadership recommendations.
- Monitor campaign KPIs: CTR, conversion %, CAC vs LTV, ROI, GMV contribution, retention uplift.
Data Tracking & Analytics
- Own single source of truth for launch/campaign metrics — funnel health, offer performance, distribution coverage.
- Automate periodic reporting (Excel/Power BI) to enable selfserve dashboards.
- Conduct deepdives on funnel dropoffs, campaign gaps; proactively surface insights.
- Maintain conversion funnel dashboards: eg - visits purchase repeat.
- Track retention metrics: repeat purchase %, cohort stickiness, GMV retention.
Support & Escalations
- Resolve partner/internal escalations with rootcause fixes.
- Document recurring issues; drive process/product fixes to reduce escalation volume.
Team Operations
- Coordinate across business, pricing, marketing, and product teams to ensure smooth execution.
- Act as the operational backbone for launches aligning timelines, dependencies, and deliverables.
- Drive structured workflows and SOPs to reduce manual bottlenecks.
- Support leadership in end to end operations tracking overall team performance metrics: GMV growth, retention uplift, campaign ROI.
What We Are Looking For
- 1–3 years in business operations, ecommerce, FMCG, or GTM/launch roles.
- Solid handson with Excel (pivot tables, VLOOKUP, dashboards) and Power BI.
- Demonstrated experience in offer execution, campaign ops, or GTM coordination.
- Structured thinker who identifies manual bottlenecks and pushes scalable fixes.
- Strong crossfunctional stakeholder management.
- Hindi Speaking is Mandatory
Good to Have
- Experience in food/FMCG or marketplace ecosystems.
- Exposure to promotional offer planning and partner management.
- Comfort with process documentation and SOP building.
Why This Role?
- Own execution layer of one of Flipkart’s fastestgrowing categories.
- Work across offers, marketing, distribution, and team ops
- Build systems that scale, not just processes that run.
- Directly influence GMV growth, customer retention, and overall operational excellence
📌 Marketing Operations (Bengaluru)
🏢 Flipkart
📍 Bengaluru