05 Oct
|
Genres
|
Bhubaneswar
05 Oct
Genres
Bhubaneswar
Position: PR Cum Content Developer
Experience: 3–5 Years
Qualification: Bachelor’s/Master’s Degree in Mass Communication, Journalism, Bachelor’s/Master’s Degree in English & Odia, Public Relations, Marketing, or a related field
Location: Berhampur/Bhubaneswar, Odisha
Employment Type: Full-Time
Salary: Upto ₹25,000 per month, depending on experience, skills, and suitability for the role
About the Role
We are looking for a creative and experienced PR Cum Content Developer who can manage public relations activities while developing engaging, informative, and brand-focused content across multiple platforms. The candidate will be responsible for creating PR materials, digital content, media communications, and maintaining a consistent brand voice.
Key Responsibilities
- Develop and manage PR content, press releases, media notes, and official communications.
- Write engaging blogs, articles, website content, and promotional materials.
- Create and edit social media content aligned with brand objectives and campaigns.
- Develop content for press conferences, media interactions, events, launches, and promotional activities.
- Coordinate with media houses, journalists, publications, and other relevant stakeholders.
- Identify relevant PR and media opportunities to increase brand visibility.
- Draft speeches, announcements, newsletters, captions, and corporate communications as required.
- Ensure all content is grammatically accurate, clear, engaging, and aligned with the organization's brand tone.
- Research industry trends, current topics, and audience interests to develop relevant content.
- Coordinate with the Marketing, Creative, Digital, and Event teams for campaign and communication requirements.
- Maintain consistency in brand messaging across online and offline communication channels.
- Proofread and edit content before publication.
- Monitor media coverage and maintain records of PR activities and publications.
- Prepare regular reports on PR activities, media coverage, content performance, and campaign outcomes.
Required Skills
- Excellent written and verbal communication skills in English and Odia.
- Strong content writing, editing, proofreading, and storytelling abilities.
- Good understanding of Public Relations, media communication, and brand communication.
- Ability to write different types of content for different audiences and platforms.
- Strong research and information-gathering skills.
- Good knowledge of social media platforms and digital content trends.
- Ability to manage multiple assignments and meet deadlines.
- Strong interpersonal and media coordination skills.
- Creative thinking with attention to detail.
- Proficiency in MS Office/Google Workspace and commonly used content and communication tools.
Preferred Candidate Profile
- 3–5 years of relevant experience in PR, content development, journalism, media, marketing, advertising, or corporate communications.
- Experience in handling press releases, media relations, brand communication, and digital content.
- Candidates with experience in an advertising agency, PR agency, media organization, hospitality, events, or corporate environment will be preferred.
- Should be proactive, organized, creative, and comfortable working in a quick-paced environment.
Key Performance Areas (KPIs)
- Quality and consistency of PR and written content.
- Number and quality of media publications/coverage generated.
- Timely delivery of press releases and communication materials.
- Website, blog, and social media content output.
- Brand visibility and communication effectiveness.
- Media and stakeholder engagement.
- Accuracy, originality, and adherence to brand guidelines.
- Timely completion of assigned PR and content projects.
📌 PR Cum Content Developer (Bhubaneswar)
🏢 Genres
📍 Bhubaneswar