Better Works HR is looking for a Digital Marketing Executive will manage and execute day-to-day digital marketing activities to support brand visibility and lead generation for Better Works HR. This full-time, in office role is based in the Mumbai Metropolitan Region and includes planning and running social media campaigns, creating and optimizing web content, and monitoring online engagement. The role involves conducting basic market and audience research, implementing digital marketing strategies across channels, and tracking campaign performance using web analytics tools. The Digital Marketing Executive will collaborate with internal stakeholders to maintain consistent messaging, prepare routine reports, and suggest improvements to enhance online presence and campaign effectiveness.
Qualifications

• Strong foundation in Marketing and Social Media Marketing, with the ability to plan and execute digital campaigns.
• Web Content Writing skills, with the ability to create clear, engaging,



and brand-aligned content for websites and social platforms.
• Experience with Web Analytics and basic data interpretation to track performance and optimize campaigns.
• Effective Communication skills, including clear written and verbal communication and collaborative working style.
• Familiarity with common digital marketing tools and platforms (e.g., major social media channels, email marketing tools, basic SEO concepts).
• Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
• Strong organizational and time-management abilities, with attention to detail and the capacity to manage multiple tasks.
• Prior experience in a digital marketing or social media role is preferred but not strictly required for highly motivated candidates with relevant skills.

please share resume at [email protected]

📌 Digital Marketing Executive (Mumbai)
🏢 Better Works HR
📍 Mumbai