- Total Experience :- min. 2 - 8 years
- Relevant Exp :- 2 - 3 yrs. of proven in similar role/Industry
Key Activities / jobs
- Plan and achieve annual budget & collection, ROD plan deployed for the branch
- Achieve product wise, category wise monthly Sales targets for the branch
- Ensure sales phasing for the month – 7th(10%), 14th (25%),21st (40%),ME(100%)
- Drive current/focus product in the branch
- Improve premium contribution of the total sales
- GTM for each territory covering Trade Partners
- Continuously Monitor & Improve Channel Partner Health – Dealer, Distributor.
- Network expansion, correction & Channel management strategies for each product, town category.
- Top 50 retailers of the assigned area to be catered directly
- Plan to maximize reach (ND,WD)
in all town categories
- Drive channel finance for your channel partners
- Sales activation plan, BTL activities including CP meets & brand positioning.
- Drive Process Improvement initiatives & effective implementation in branch – Tally Patch, Easy DMS, Field Assist, Dealer Portal etc
Key Deliverables / KPIs
- % Primary sales targets, For B2C – Primary + Secondary
- % ROD reduction as per corporate guidelines, Collection as per monthly commitment
- Distribution reach - Channel appointment, Reach % as per plan
- Process Improvement Initiatives – Field Assist, Tally Patch
Focus Product Targets to be achieved
📌 Sr ASM-Light Sources (India)
🏢 Crompton Greaves Consumer Electricals
📍 India
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