? WE’RE HIRING | AREA SALES MANAGER (ASM) – FMCG
? Location: Greater Noida, Delhi NCR
? Industry: FMCG
? Experience: 10–15 Years
? Department: Sales & Distribution

About the RoleWe are looking for an experienced and result-oriented Area Sales Manager (ASM) to drive sales growth, strengthen distribution networks, and expand market presence across the assigned territory.
The ideal candidate should have strong hands-on experience in FMCG Sales, Distributor Management, Channel Development, and Market Expansion, along with excellent knowledge of the Delhi NCR market.

Key Responsibilities• Manage and develop relationships with Distributors, Super Stockists & C&F; Agents
• Drive Primary & Secondary Sales and consistently achieve assigned targets
• Identify, appoint, and develop new distributors and channel partners
• Expand market coverage and develop new markets within the assigned territory
• Conduct regular market visits and monitor market execution
• Build strong relationships with distributors, retailers, and channel partners




• Ensure product availability and effective distribution across the territory
• Monitor competitor activities, market trends, pricing, and schemes
• Track sales performance and prepare regular MIS and sales reports
• Follow up on collections, outstanding payments, and distributor-related issues
• Train, guide, and support the sales team to improve market productivity
• Ensure effective implementation of company sales strategies and promotional activities

Key Requirements• 10–15 years of relevant experience in FMCG Sales
• Minimum 6 years of experience in Sales Agency / Distributor Management
• Strong understanding of FMCG distribution and channel sales
• Established knowledge of the Delhi NCR / Greater Noida market
• Solid distributor and retail network is preferred
• Proven track record of achieving sales targets
• Excellent communication, negotiation, and relationship-management skills
• Strong analytical and MIS reporting abilities
• Willin

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